RTDs was notably hit by COVID-19 in Serbia in 2020. In particular, on-trade volume sales suffered strong decline in the year due to lockdown-related foodservice closures and the fact that some consumers switched to at-home consumption. Even when on-trade establishments could reopen on 4 May, many chose not to open straightaway as it was not financially viable and consumers were hesitant about returning. Off-trade volume sales witnessed accelerated growth (compared to 2019) because of the switch...

Euromonitor International’s RTDs in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Malt-based RTDs, Other RTDs, Spirit-based RTDs, Wine-based RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the RTDs market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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