The global babies and children care products are related to baby skin care, toiletries, hair care, cosmetics, safety and baby convenience. Purchasing decision for baby products is influenced by various factors such as ingredients and health benefits of products; purchasing power of parents; usage convenience; and product suitability with child’s skin.
The babies and children care product market is divided into two major segments: Baby cosmetics & toiletries and baby safety & convenience products. The baby safety & convenience segment is further categorized into natural and organic baby care products, baby strollers and baby care seats. The baby cosmetics & toiletries segment includes baby skincare, bath products, hair care and toiletries.
The baby skin care and toiletries segment holds the largest market share in the overall baby products industry and is expected to further grow in future. Baby skin care products include baby powder, body lotions, creams and baby massage oil. Baby bath products are divided into bubble bath and soaps. Hair care products include baby shampoo, conditioner and detangling sprays. Toiletries are further divided into baby diapers and wipes, training nappy and fragrances. Baby diaper is one of the key products and its growth is driven by increasing birth rate, rising awareness about sanitation and personal hygiene and introduction of biodegradable disposable diapers.
The global babies and children care products market is majorly driven by increasing disposable income & improving lifestyle, growing importance of child safety and absolute requirement of hygiene. However, increasing cost of product development due to involvement of multi-stage clinical trials and stringent regulations governing use of chemicals are some of the factors deterring growth of babies & children care products market.
ASDReport.com offers a good collection of reports on babies and children market. The reports covers various products and segments of babies & children care market like strollers, breastfeeding pump, child day care service and much more.