Table of Content

Free From in Austria
Euromonitor International
February 2020

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Gluten and Lactose Free Products Continue To Appeal To Consumers
Growing Demand for Dairy Alternatives Linked To Range of Motivations
Free From Meat Products Gain Popularity in Line With Current Food Trends
Competitive Landscape
Spar, Rewe and Alpro Continue Their Reign of Free From
Private Label Will Retain Strong Position Thanks To Improved Quality and Range
Niche Products on the Rise in Search for Alternatives
Category Data
Table 1 Sales of Free From by Category: Value 2014-2019
Table 2 Sales of Free From by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Free From: % Value 2015-2019
Table 4 LBN Brand Shares of Free From: % Value 2016-2019
Table 5 Distribution of Free From by Format: % Value 2014-2019
Table 6 Forecast Sales of Free From by Category: Value 2019-2024
Table 7 Forecast Sales of Free From by Category: % Value Growth 2019-2024
Executive Summary
Health and Wellness Sales Continue To Grow, With A Move To Natural, Whole Foods Private Label Dominates Across Organic Packaged Food
Environmental Concerns Promote Sales of Organic, Local and Animal-free Products
Private Label Continues To Lead Health and Wellness Sales Products
Modern Grocery Retailers Remain Preferred Channel, and Internet Retailing Gains Ground
Favourable Prospects for Health and Wellness, With Demand for Organic Expected To Rise
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2014-2019
Table 9 Sales of Health and Wellness by Type: % Value Growth 2014-2019
Table 10 Sales of Health and Wellness by Category: Value 2014-2019
Table 11 Sales of Health and Wellness by Category: % Value Growth 2014-2019
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2014-2019
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019
Table 14 NBO Company Shares of Health and Wellness: % Value 2015-2019
Table 15 LBN Brand Shares of Health and Wellness: % Value 2016-2019
Table 16 Distribution of Health and Wellness by Format: % Value 2014-2019
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2019
Table 18 Forecast Sales of Health and Wellness by Type: Value 2019-2024
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2019-2024
Table 20 Forecast Sales of Health and Wellness by Category: Value 2019-2024
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2019-2024
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2019-2024
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2019-2024
Sources
Summary 1 Research Sources