The seasonings market is likely to observe exponential growth by 2028 owing to rising popularity of ethnic cuisines across the globe.
Recently, increased investments in the manufacturing of spices have played a key role in fueling product penetration in key regions, which has been favorable for business growth. The seasonings market has been bifurcated on the basis of product and region.
In terms of product, the North America seasonings market has been segmented into dry rub, poultry spice, pickling spice, old bay seasoning, pumpkin pie spice, tajin, Montreal steak seasoning, and others. Pickling spice is set to exhibit substantial growth to reach over USD 280 million in revenue by 2028.
The old bay seasonings segment is slated to record notable growth at a rate of over 6.5% up to 2028 because of its rich flavor and authenticity. The Montreal steak seasoning segment is expected to surpass a valuation of USD 190 million by 2028 due to surging consumption of home-cooked steak.
Other regional spices of North America consist of saline seasonings, acid seasonings, Cajun seasoning, sazon, recado rojo, chilli powder, and curry powder. The others segment is anticipated to be valued at more than USD 660 million backed by product development and constant innovations.
The Europe seasonings market has been divided on the basis of product into fines herbes, herbes de provence, quatre epices, khmeli suneli, and others. The fines herbes segment is primed to record a market revenue of above USD 600 million by the end of the forecast period owing to rising demand for the classic flavours and traditional essence in food.
Furthermore, the khmeli suneli segment is projected to foresee considerable growth at a rate of over 4.5% through the forecast timeframe. The quatre epices segment is slated to expand at a growth rate of over 5.5%, with product sales exceeding USD 420 million by 2028.
Other seasonings in the Europe region include almi, lebkuchengewuerz spice (German gingerbread spice), shashlik seasoning spices, Moorish BBQ, Portuguese dry rub, kamis seasonings for barbecue and grill. The others segment is expected to garner revenue of over USD 930 million by 2028.
The Asia Pacific seasonings market has been classified in terms of product into gomati, Chinese five spice, togarshi, curry powder, chaat masala, garam masala, panch phoron, and others. The gomati segment is speculated to observe considerable growth at a CAGR of more than 6% to be valued at roughly USD 230 million by 2028 due to the surging vegan consumer population.
Moreover, togarshi, also referred to as the Japanese seven spice, is expected to progress at a growth rate of approximately 7% with sales reaching around USD 455 million by 2028. The chaat masala segment is set to observe robust growth at over 5% CAGR with sales of more than USD 110 million by 2028. The growth can be attributed to rising consumer preference for the playful taste offered by chaat masala.
The curry powder segment sales are calculated to reach over USD 475 million by 2028 owing to added health benefits offered by curry powder to alleviate digestive disorders. The garam masala segment is speculated to expand at nearly 6% CAGR over the forecast timeframe.
The panch phoron segment is foreseen to report steady growth at a rate of about 4.5% through 2028. The others segment in Asia Pacific’s seasonings market includes chili powder, Aussie BBQ spice mix, aussie fish seasoning, native BBQ spice mix, Aussie dukkah, Korean BBQ kick seasoning mix, pad Thai seasoning mix, Indonesian seven seas, and bumbu.
The Latin America seasonings market has been divided with respect to product into adobo, chilli powder, jerk spice, and others. The adobo segment is poised to record notable growth at a rate of over 5% through the study timespan owing to the high popularity of its various dietary benefits. The jerk spice seasoning segment is slated to exceed USD 40 million valuation by 2028 supported by a wide consumer focus on the meat diet.
Other Latin America seasonings include taco seasoning, merqu?(C)n, tajin, tempero baiano, perfeito, Mexican mole, grill-Argentina, and Argentinian seasoning. The others segment is estimated to reach above USD 270 million in revenue by the end of 2028.
The Middle East seasonings market has been bifurcated on the basis of product into advieh, baharat, za’atar, and others. The adveih segment is observing a germinating market and is anticipated to be valued at roughly USD 40 million by 2028.
The za’atar seasoning segment is poised to record strong growth at over 6% CAGR through the forecast period. Za’atar is increasingly preferred for its many health benefits like in the treatment of chronic diseases as well as in preventing inflammation, along with other uses.
Other Middle Eastern seasonings include zhug, curry powder, hawaij, kabsa spice mix, Bahrain mixed spices, and so on. The others segment is projected to witness solid expansion at a rate of nearly 4.5% up to 2028 due to its booming consumer preferences for these seasonings.
The Africa seasonings market has been classified on the basis of products into berbere, dukkah, harissa, rasel hanout, and others. Berbere seasoning is expected to depict above 4.5% CAGR over the forecast timeline. The dukkah seasoning segment is primed to be valued at more than USD 10.5 million by the end of 2028.
The global market for harissa seasoning is projected to showcase a CAGR of approximately 5% through 2028. The rasel hanout seasoning segment is in its developing stage and is calculated to exceed sales of USD 10 million by 2028.
Other seasonings in the African market include pilpelchuma, suya spice, Moorish BBQ, sumbala, banga spice, piri piri, chermoula, curry powder, and so forth. The others segment is anticipated to accumulate about USD 70 million in revenue by the end of 2028.
From the regional standpoint, the North America seasonings market is poised to grow at a rate of over 5.5% with sales above USD 2.7 billion by 2028. Several free-trade activities that have opened new export avenues for industry participants, which is likely to drive regional market development.
The Latin America seasonings industry is projected to witness steady growth at over 4.5% CAGR with sales surpassing USD 400 million by 2028. Meanwhile, the Africa seasonings market is estimated to record substantial growth at a rate of over 3.5% with revenue generation of more than USD 130 million by 2028.