The global whey protein (powder and concentrate) market reached a value of US$ 4.9 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 6.25 Billion by 2027, exhibiting a CAGR of 4.3% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.
Whey accounts for almost 20% of the protein content of cow’s milk and is considered beneficial for the human body. It offers numerous health advantages such as building muscles, promoting fat loss, repairing muscle tissues, reducing stress and inflammation, lowering blood pressure and cholesterol levels, preventing diseases and promoting overall health. Some of the factors which are augmenting the demand for whey protein are inflating disposable incomes, rising demand from developing markets and the emerging trend of consuming protein-based drinks.
Global Whey Protein Market Drivers:
Due to the rising prevalence of lifestyle diseases and growing health awareness among consumers, people are now joining gyms and fitness centers. As protein supplements are often recommended in these centers, the demand for whey protein is proliferating at a rapid pace.
As whey protein possesses anti-bacterial and anti-hypertensive properties, it finds applications in the food industry for preparing snacks, cereals, chocolates, beverages, infant formula, dairy products and bakery items. With rising global population and changing dietary habits of people, the food industry is experiencing a robust growth, which in turn, is catalyzing the growth of the whey protein market.
Unlike other dairy products, the shelf life of whey protein is comparatively higher owing to which it can last for months while retaining its original properties. In addition to this, as whey protein is generally available in powdered state, it can be easily transported from one place to another.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global whey protein (powder and concentrate) market, along with forecasts at the global and regional level from 2022-2027. Our report has categorized the market based on type and application.
Breakup by Type:
Whey Protein Concentrate
Whey Protein Isolate
Whey Protein Hydrolysates
On the basis of type, the market has been segmented into whey protein concentrate, isolate and hydrolysates. At present, whey protein concentrate represents the most popular product type as it is one of the fast-absorbing sources of protein which assists in building lean muscles.
Breakup by Application:
Food and Beverages
Nutrition Products and Pharmaceuticals
Based on application, the market has been classified as food and beverages, nutrition products and pharmaceuticals, feed applications and others. Amongst these, the nutrition products and pharmaceuticals segment accounts for the majority of the market share.
On a geographical front, the European Union enjoys the leading position in the global whey protein market. This can be attributed to the rising awareness about the health benefits of whey protein amongst the populace of the region. It is followed by North America, Oceania, Eastern Europe and Latin America.
The global whey protein market is fragmented in nature due to the presence of numerous small and large manufacturers who compete against one another in terms of prices and quality. Some of these key players include:
Hilmar Cheese Company, Inc.
Kerry Group Plc
Milk Specialties Global
Leprino Foods Company
Grande Cheese Company
This report provides a deep insight into the global whey protein industry covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. The report also provides a comprehensive analysis for setting up a whey protein manufacturing plant. The study analyses the processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the whey protein industry in any manner. Key Questions Answered in This Report:
How has the global whey protein market performed so far and how will it perform in the coming years?
What are the key regional markets in the global whey protein market?
What has been the impact of COVID-19 on the global whey protein market?
What are the major application segments in the global whey protein market?
What are the key types in the global whey protein market?
What are the price trends of whey protein?
What are the various stages in the value chain of the global whey protein industry?
What are the key driving factors and challenges in the global whey protein industry?
What is the structure of the global whey protein market and who are the key players?
What is the degree of competition in the global whey protein market?
What are the profit margins in the global whey protein market?
What are the key requirements for setting up a whey protein manufacturing plant?
How is whey protein manufactured?
What are the various unit operations involved in a whey protein manufacturing plant?
What is the total size of land required for setting up a whey protein manufacturing plant?
What are the machinery requirements for setting up a whey protein manufacturing plant?
What are the raw material requirements for setting up a whey protein manufacturing plant?
What are the packaging requirements for whey protein?
What are the transportation requirements for whey protein?
What are the utility requirements for setting up a whey protein manufacturing plant?
What are the manpower requirements for setting up a whey protein manufacturing plant?
What are the infrastructure costs for setting up a whey protein manufacturing plant?
What are the capital costs for setting up a whey protein manufacturing plant?
What are the operating costs for setting up a whey protein manufacturing plant?
What will be the income and expenditures for a whey protein manufacturing plant?
What is the time required to break-even?