Overall value and volume sales of RTDs continued to improve in 2019 over the previous year, with wine-based RTDs showing the highest off-trade value and volume growth while spirit-based RTDs showed positive off-trade and on-trade volume growth for the second consecutive year, following a downward trend seen earlier in the review period. On-trade sales of wine-based RTDs remained negligible. Healthy living trends and mindful drinking positively influenced the overall performance of RTDs, as produ...
Euromonitor International’s RTDs in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Malt-based RTDs, Other RTDs, Spirit-based RTDs, Wine-based RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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