Global Education and Learning Analytics Market is valued approximately at USD 3.1 billion in 2019 and is anticipated to grow with a healthy growth rate of more than 21.5 % over the forecast period 2020-2026. Education and learning analytics is a measurement, collection, analysis and reporting about learners as well as their contexts in order to optimize learning, spot opportunities and trends, and be more innovative. This method helps educators and instructors to apply analytical outcomes for formulating the curriculum and teaching strategies to support a student according to his/her requirements, effectively. The rising need for data-driven decisions to improve education quality and growing technological investments among education institutes are the few factors responsible for growth of the market over the forecast period. For Instance, The total amount of Foreign Direct Investment (FDI) inflow into the education sector in India stood at US$ 2.47 billion from April 2000 to March 2019, according to data released by Department for Promotion of Industry and Internal Trade (DPIIT). Furthermore, the rising technological advancements and introduction of Education and Learning Analytics by market key player will create a lucrative demand for this market. For instance: as per Company’s news release in March 2020, IBM announce the extension of its online education resources to all for free which included IBM skills, Open P-TECH and IBM AI education series for teachers. These program and courses can give users the tools needed to explore new ideas careers and courses which is not be done due to Covid-19. Additionally, as per company’s news release in April 2019, SAS Institute invested in humans, powered by AI and analytics education for learning and teaching. The company enables educators and learners to gain new opportunities and career with SAS Viya for Learners. However, lack of awareness and skilled resources to manage education analytics solutions is the major factor restraining the growth of global Education and Learning Analytics market during the forecast period.

The regional analysis of global Education and Learning Analytics market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of market share owing to the rising technological investment among education institutes and presence of large number of analytics vendors in the regions. Whereas, Asia-Pacific is also anticipated to exhibit highest growth rate / CAGR over the forecast period 2020-2026.

Major market player included in this report are:
IBM Corporation
Microsoft Corporation
Oracle Corporation
SAS Institute
SAP SE
MicroStrategy Inc.
Blackboard Inc.
Tableau Software
Alteryx
TIBCO Software Inc.

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Component:
Software
Services

By Deployment Mode:
Cloud
On-Premise

By End User:
Academia
Corporate

By Application:
People Acquisition and Retention
Curriculum Development and Intervention Management
Budget and Finance Management
Operations Management
Performance Management
others

By Region:
North America
U.S.
Canada
Europe
UK
Germany
Asia Pacific
China
India
Japan
Latin America
Brazil
Mexico
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2016, 2017, 2018
Base year – 2019
Forecast period – 2020 to 2026

Target Audience of the Global Education and Learning Analytics Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors