Pakistan water purifiers market was valued around $ 350 million in 2019 and is projected to reach $ 528 million by 2025 on account of deteriorating ground and surface water quality, increasing urbanization & industrialization, coupled with rising concern about increasing incidence of water borne diseases across the country. Furthermore, growing popularity of water purifiers among the population coupled with increasing consumer spending are positively impacting the growth of market. Additionally, increase in spending by the key players, technological advancements and new product launches are expected to further propel the growth of market until 2025.

Pakistan water purifiers market is segmented based on installation mode, application, sales channel and region. Based on installation mode, the market can be divided into POU & POE. POU mode of installation is expected to register significant growth in terms of volume during the forecast period on account of flexibility and convenience related to its installation and usage. Based on sales channel, the market can be segmented into direct, distributors, wholesalers and online. Direct sales channel dominated the market in 2019 and is further expected to hold its market dominance owing to the consumer behavior and psychology of buying water purifiers from the direct sales channels after getting fully assured of the product quality and the brand value associated with that product.

Major players operating in Pakistan water purifiers market include Nectar Water Technologies (Pvt) Ltd., So–Safe Water Technologies, Nasgas Appliances, Aqua Hygienic, Multiply Industrial Co. Ltd, Aqua Fine Corporation, Vital Enterprises (Hydro Safe Products), Aquaguard, Pure Tech Water Purification, Aqua Cleanses and others.

Years considered for this report:
Historical Years: 2015-2018
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2021–2025
Objective of the Study:

  • To analyze and forecast the market size of Pakistan water purifiers market.
  • To classify and forecast Pakistan water purifiers market based on installation mode, application, sales channel, company and regional distribution.
  • To identify drivers and challenges for Pakistan water purifiers market.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Pakistan water purifiers market.
  • To conduct pricing analysis for Pakistan water purifiers market.
  • To identify and analyze the profile of leading players operating in Pakistan water purifiers market.

Key Target Audience:

  • Water purifiers manufacturers, suppliers, distributors and other stakeholders
  • Government bodies such as regulating authorities and policy makers
  • Organizations, forums and alliances related to water purifiers
  • Market research and consulting firms


The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers, distributor and other stakeholders, besides allowing them in strategizing investments and capitalizing on market opportunities.
Report Scope:
In this report, Pakistan water purifiers market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Installation Mode:


o POU


  • o POE
  • Market, By Application:


o Residential
o Commercial
o Food & Beverage
o Healthcare
o Industrial
o Municipal

  • Market, By Sales Channel:


o Direct
o Distributor
o Retail
o Online

  • Market, By Region:


o Khyber Pakhtunkhwa
o Punjab
o Sindh
o Others
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in Pakistan water purifiers market