KEY INSIGHTS
The market for beer in the North American region is estimated to record a CAGR of 1.47% during the forecasted period, 2019-2027. The surging growth of craft beer and the increasing consumption of beer are the factors expected to escalate market growth.

Market Insights
The North American region is studied on the basis of two regional markets, namely the United States and Canada. The US region is among the heaviest consumers of beer, and the consumption of beer is on the increase. Moreover, there has been a shift in the preference towards dark beers and lagers, premium brands in particular. This has resulted in many big names investing and launching products in such categories. The India pale ale is gaining traction, along with craft beer, in the Canadian market. Also, there is an increasing demand for cocktails, which has augmented the beer sales in the on-trade franchises. Although, there have been increasing imports in the Canadian region, the domestic breweries have somewhat sustained themselves owing to the rising consumption of craft beer. The new breweries in Canada have multiplied twice in the last five years.

Competitive Insights
The increasing number of mergers and acquisitions has benefited both, the big company names and the market growth. Heineken NV, Dogfish Head Craft Brewery, Inc., Diageo Plc, Constellation Brands, Squatters Pub and Beer, Molson Coors Brewing Company, Stone & Wood Brewing Co., and Sierra Nevada Brewing Co. are some of the major players in the region.

Our report offerings include:

  • Explore key findings of the overall market
  • Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
  • Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
  • Market Segmentation cater to a thorough assessment of key segments with their market estimations
  • Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
  • Key analytics: Porter’s Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
  • Competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
  • Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments