Gardening remains more popular among suburban homeowners, with increased urbanisation aiding the category, but most notably among middle- to higher-income homeowners. However, the majority of South Africans do not have their own gardens, as they either reside in informal settlements or apartments where space is limited, making hobbies and pastimes such as gardening difficult. Those privileged homeowners that do have gardens tend to make use of gardening services, however, because of the drought...
Euromonitor International’s Gardening in South Africa report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2023 illustrate how market demand is expected to evolve in the medium-term
Product coverage: Garden Care, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Gardening market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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