Laundry care in Austria returned to recording positive growth in current value terms in 2021 after a year in which sales had declined when the pandemic first hit the country. In 2020, consumers had been doing less laundry in the face of a strong shift towards home working/learning and much reduced travel, leisure and eating out. However, the laundry care performance was fully recovered in 2021, returning to a similar rate of growth to that seen immediately prior to the pandemic, in spite of the...

Euromonitor International’s Laundry Care in Austria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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