Table of Content


1 Executive Summary


2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions


3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Technology Analysis
3.8 Application Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19


4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry


5 Global Matcha Tea Market, By Grade
5.1 Introduction
5.2 Ceremonial
5.3 Culinary
5.4 Classic


6 Global Matcha Tea Market, By Product
6.1 Introduction
6.2 Ready-To-Drink Beverage
6.3 Powder
6.4 Instant Premixes
6.4.1 Ice Drinks
6.4.2 Milk Shakes
6.4.3 Lattes
6.4.4 Smoothies
6.4.5 Alcoholic Beverages
6.5 Matcha Green Tea Beers
6.6 Liqueurs


7 Global Matcha Tea Market, By Nature of Raw Material
7.1 Introduction
7.2 Conventional
7.3 Organic


8 Global Matcha Tea Market, By Production Technology
8.1 Introduction
8.2 Steamed
8.3 Pan-Fried


9 Global Matcha Tea Market, By Type
9.1 Introduction
9.2 Traditional
9.3 Sweetened
9.4 Flavoured
9.5 Unsweetened


10 Global Matcha Tea Market, By Distribution Channel
10.1 Introduction
10.2 Specialty Stores
10.3 Supermarket/ Hypermarket
10.4 Departmental Stores
10.5 Retail Stores
10.6 Online Sales
10.7 Modern Trade
10.8 Convenience Stores


11 Global Matcha Tea Market, By Application
11.1 Introduction
11.2 Food & Beverages
11.2.1 Matcha Beverages
11.2.2 Drinking Tea
11.2.3 Pastry
11.2.4 Ice Cream
11.3 Personal Care & Cosmetics
11.4 Nutraceutical


12 Global Matcha Tea Market, By Packaging
12.1 Introduction
12.2 Tins
12.3 Stand Up Pouches
12.4 Sachets
12.5 Cartons
12.6 Bulk Bags


13 Global Matcha Tea Market, By Usage
13.1 Introduction
13.2 Additive-use
13.3 Drinking-use


14 Global Matcha Tea Market, By Flavours
14.1 Introduction
14.2 Spices
14.3 Herbs
14.4 Flowers


15 Global Matcha Tea Market, By Geography
15.1 Introduction
15.2 North America
15.2.1 US
15.2.2 Canada
15.2.3 Mexico
15.3 Europe
15.3.1 Germany
15.3.2 UK
15.3.3 Italy
15.3.4 France
15.3.5 Spain
15.3.6 Rest of Europe
15.4 Asia Pacific
15.4.1 Japan
15.4.2 China
15.4.3 India
15.4.4 Australia
15.4.5 New Zealand
15.4.6 South Korea
15.4.7 Rest of Asia Pacific
15.5 South America
15.5.1 Argentina
15.5.2 Brazil
15.5.3 Chile
15.5.4 Rest of South America
15.6 Middle East & Africa
15.6.1 Saudi Arabia
15.6.2 UAE
15.6.3 Qatar
15.6.4 South Africa
15.6.5 Rest of Middle East & Africa


16 Key Developments
16.1 Agreements, Partnerships, Collaborations and Joint Ventures
16.2 Acquisitions & Mergers
16.3 New Product Launch
16.4 Expansions
16.5 Other Key Strategies


17 Company Profiling
17.1 Unilever
17.2 Tata Global Beverages Ltd
17.3 Nestl?
17.4 DoMatcha
17.5 Kissa Tea
17.6 Ippodo Tea
17.7 AOI Seicha
17.8 Ujimatcha
17.9 Sun Time
17.10 Yanoen
17.11 Midori Spring
17.12 Mizuba Tea
17.13 Encha
17.14 Marushichi Seicha
17.15 ShaoXing Royal Tea
17.16 Marukyu Koyamaen

List of Tables
Table 1 Global Matcha Tea Market Outlook, By Region (2018-2027) ($MN)
Table 2 Global Matcha Tea Market Outlook, By Grade (2018-2027) ($MN)
Table 3 Global Matcha Tea Market Outlook, By Ceremonial (2018-2027) ($MN)
Table 4 Global Matcha Tea Market Outlook, By Culinary (2018-2027) ($MN)
Table 5 Global Matcha Tea Market Outlook, By Classic (2018-2027) ($MN)
Table 6 Global Matcha Tea Market Outlook, By Product (2018-2027) ($MN)
Table 7 Global Matcha Tea Market Outlook, By Ready-To-Drink Beverage (2018-2027) ($MN)
Table 8 Global Matcha Tea Market Outlook, By Powder (2018-2027) ($MN)
Table 9 Global Matcha Tea Market Outlook, By Instant Premixes (2018-2027) ($MN)
Table 10 Global Matcha Tea Market Outlook, By Ice Drinks (2018-2027) ($MN)
Table 11 Global Matcha Tea Market Outlook, By Milk Shakes (2018-2027) ($MN)
Table 12 Global Matcha Tea Market Outlook, By Lattes (2018-2027) ($MN)
Table 13 Global Matcha Tea Market Outlook, By Smoothies (2018-2027) ($MN)
Table 14 Global Matcha Tea Market Outlook, By Alcoholic Beverages (2018-2027) ($MN)
Table 15 Global Matcha Tea Market Outlook, By Matcha Green Tea Beers (2018-2027) ($MN)
Table 16 Global Matcha Tea Market Outlook, By Liqueurs (2018-2027) ($MN)
Table 17 Global Matcha Tea Market Outlook, By Nature of Raw Material (2018-2027) ($MN)
Table 18 Global Matcha Tea Market Outlook, By Conventional (2018-2027) ($MN)
Table 19 Global Matcha Tea Market Outlook, By Organic (2018-2027) ($MN)
Table 20 Global Matcha Tea Market Outlook, By Production Technology (2018-2027) ($MN)
Table 21 Global Matcha Tea Market Outlook, By Steamed (2018-2027) ($MN)
Table 22 Global Matcha Tea Market Outlook, By Pan-Fried (2018-2027) ($MN)
Table 23 Global Matcha Tea Market Outlook, By Type (2018-2027) ($MN)
Table 24 Global Matcha Tea Market Outlook, By Traditional (2018-2027) ($MN)
Table 25 Global Matcha Tea Market Outlook, By Sweetened (2018-2027) ($MN)
Table 26 Global Matcha Tea Market Outlook, By Flavoured (2018-2027) ($MN)
Table 27 Global Matcha Tea Market Outlook, By Unsweetened (2018-2027) ($MN)
Table 28 Global Matcha Tea Market Outlook, By Distribution Channel (2018-2027) ($MN)
Table 29 Global Matcha Tea Market Outlook, By Specialty Stores (2018-2027) ($MN)
Table 30 Global Matcha Tea Market Outlook, By Supermarket/ Hypermarket (2018-2027) ($MN)
Table 31 Global Matcha Tea Market Outlook, By Departmental Stores (2018-2027) ($MN)
Table 32 Global Matcha Tea Market Outlook, By Retail Stores (2018-2027) ($MN)
Table 33 Global Matcha Tea Market Outlook, By Online Sales (2018-2027) ($MN)
Table 34 Global Matcha Tea Market Outlook, By Modern Trade (2018-2027) ($MN)
Table 35 Global Matcha Tea Market Outlook, By Convenience Stores (2018-2027) ($MN)
Table 36 Global Matcha Tea Market Outlook, By Application (2018-2027) ($MN)
Table 37 Global Matcha Tea Market Outlook, By Food & Beverages (2018-2027) ($MN)
Table 38 Global Matcha Tea Market Outlook, By Matcha Beverages (2018-2027) ($MN)
Table 39 Global Matcha Tea Market Outlook, By Drinking Tea (2018-2027) ($MN)
Table 40 Global Matcha Tea Market Outlook, By Pastry (2018-2027) ($MN)
Table 41 Global Matcha Tea Market Outlook, By Ice Cream (2018-2027) ($MN)
Table 42 Global Matcha Tea Market Outlook, By Personal Care & Cosmetics (2018-2027) ($MN)
Table 43 Global Matcha Tea Market Outlook, By Nutraceutical (2018-2027) ($MN)
Table 44 Global Matcha Tea Market Outlook, By Packaging (2018-2027) ($MN)
Table 45 Global Matcha Tea Market Outlook, By Tins (2018-2027) ($MN)
Table 46 Global Matcha Tea Market Outlook, By Stand Up Pouches (2018-2027) ($MN)
Table 47 Global Matcha Tea Market Outlook, By Sachets (2018-2027) ($MN)
Table 48 Global Matcha Tea Market Outlook, By Cartons (2018-2027) ($MN)
Table 49 Global Matcha Tea Market Outlook, By Bulk Bags (2018-2027) ($MN)
Table 50 Global Matcha Tea Market Outlook, By Usage (2018-2027) ($MN)
Table 51 Global Matcha Tea Market Outlook, By Additive-use (2018-2027) ($MN)
Table 52 Global Matcha Tea Market Outlook, By Drinking-use (2018-2027) ($MN)
Table 53 Global Matcha Tea Market Outlook, By Flavours (2018-2027) ($MN)
Table 54 Global Matcha Tea Market Outlook, By Spices (2018-2027) ($MN)
Table 55 Global Matcha Tea Market Outlook, By Herbs (2018-2027) ($MN)
Table 56 Global Matcha Tea Market Outlook, By Flowers (2018-2027) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.