Table of Content

1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Industry Attractiveness - Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Gel
5.1.2 Liquid
5.1.3 Spray
5.1.4 Foam
5.1.5 Sanitizing Wipes
5.2 Distribution Channel
5.2.1 Hypermarket/Supermarket
5.2.2 Convenience Stores
5.2.3 Pharmaceutical Stores
5.2.4 Online Channels
5.2.5 Other Distribution Channels
5.3 Geography
5.3.1 United Kingdom
5.3.2 France
5.3.3 Germany
5.3.4 Spain
5.3.5 Italy
5.3.6 Russia
5.3.7 Rest of Europe


6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Most Active Companies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Procter & Gamble (P&G) Company
6.4.2 3M Company
6.4.3 Reckitt Benckiser Group PLC
6.4.4 Unilever
6.4.5 DrJsNatural
6.4.6 GOJO Industries Inc.
6.4.7 Henkel AG & Company, KGaA


7 MARKET OPPORTUNITIES AND FUTURE TRENDS