1. Foreword
2. Executive Summary
3. Methodology
4. Results – Usage
a. Consumers of dairy alternative products.
b. Frequency of consumption of dairy alternative products.
c. Use of diary alternative products.
d. Replacement of dairy products.
e. Familiarity and usage of variants.
f. Consumption of dairy alternative products in the future.
5. Results – Purchasing
a. Motivations behind consumption.
b. Purchase of dairy alternative products.
c. Price of diary alternatives compared to dairy products.
6. Results – Improvements
a. Satisfaction with dairy alternative products.
b. Concerns about dairy alternative products.
c. Important trends for dairy alternative products.
d. Development and expectations of new dairy alternative categories.
e. Taste of dairy alternative products compared to dairy products.
7. Results – Personas
a. The interests, motivation and food habits of the different consumer groups.
8. Appendix
1. Foreword
2. Executive Summary
3. Methodology
4. Results – Usage
a. Consumers of dairy alternative products.
b. Frequency of consumption of dairy alternative products.
c. Use of diary alternative products.
d. Replacement of dairy products.
e. Familiarity and usage of variants.
f. Consumption of dairy alternative products in the future.
5. Results – Purchasing
a. Motivations behind consumption.
b. Purchase of dairy alternative products.
c. Price of diary alternatives compared to dairy products.
6. Results – Improvements
a. Satisfaction with dairy alternative products.
b. Concerns about dairy alternative products.
c. Important trends for dairy alternative products.
d. Development and expectations of new dairy alternative categories.
e. Taste of dairy alternative products compared to dairy products.
7. Results – Personas
a. The interests, motivation and food habits of the different consumer groups.
8. Appendix
1. Foreword
2. Executive Summary
3. Methodology
4. Results – Usage
a. Consumers of dairy alternative products.
b. Frequency of consumption of dairy alternative products.
c. Use of diary alternative products.
d. Replacement of dairy products.
e. Familiarity and usage of variants.
f. Consumption of dairy alternative products in the future.
5. Results – Purchasing
a. Motivations behind consumption.
b. Purchase of dairy alternative products.
c. Price of diary alternatives compared to dairy products.
6. Results – Improvements
a. Satisfaction with dairy alternative products.
b. Concerns about dairy alternative products.
c. Important trends for dairy alternative products.
d. Development and expectations of new dairy alternative categories.
e. Taste of dairy alternative products compared to dairy products.
7. Results – Personas
a. The interests, motivation and food habits of the different consumer groups.
8. Appendix
1. Foreword
2. Executive Summary
3. Methodology
4. Results – Usage
a. Consumers of dairy alternative products.
b. Frequency of consumption of dairy alternative products.
c. Use of diary alternative products.
d. Replacement of dairy products.
e. Familiarity and usage of variants.
f. Consumption of dairy alternative products in the future.
5. Results – Purchasing
a. Motivations behind consumption.
b. Purchase of dairy alternative products.
c. Price of diary alternatives compared to dairy products.
6. Results – Improvements
a. Satisfaction with dairy alternative products.
b. Concerns about dairy alternative products.
c. Important trends for dairy alternative products.
d. Development and expectations of new dairy alternative categories.
e. Taste of dairy alternative products compared to dairy products.
7. Results – Personas
a. The interests, motivation and food habits of the different consumer groups.
8. Appendix
1. Foreword
2. Executive Summary
3. Methodology
4. Results – Usage
a. Consumers of dairy alternative products.
b. Frequency of consumption of dairy alternative products.
c. Use of diary alternative products.
d. Replacement of dairy products.
e. Familiarity and usage of variants.
f. Consumption of dairy alternative products in the future.
5. Results – Purchasing
a. Motivations behind consumption.
b. Purchase of dairy alternative products.
c. Price of diary alternatives compared to dairy products.
6. Results – Improvements
a. Satisfaction with dairy alternative products.
b. Concerns about dairy alternative products.
c. Important trends for dairy alternative products.
d. Development and expectations of new dairy alternative categories.
e. Taste of dairy alternative products compared to dairy products.
7. Results – Personas
a. The interests, motivation and food habits of the different consumer groups.
8. Appendix