Table of Content

1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter’s Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Dry Cat Food
5.1.2 Wet Cat Food
5.1.3 Veterinary Diet
5.1.4 Treat/Snack
5.1.5 Organic Products
5.2 Ingredient Type
5.2.1 Animal-derived
5.2.2 Plant-derived
5.2.3 Cereal and Cereal Derivatives
5.2.4 Other Ingredient Types
5.3 Distribution Channel
5.3.1 Specialized Pet Shop
5.3.2 Internet Sales
5.3.3 Hypermarket/Supermarket
5.3.4 Other Distribution Channels
5.4 Pricing Type
5.4.1 Economy Segment
5.4.2 Premium Segment
5.4.3 Super-premium Segment
5.5 Geography
5.5.1 North America
5.5.1.1 United States
5.5.1.2 Canada
5.5.1.3 Mexico
5.5.1.4 Rest of North America
5.5.2 Europe
5.5.2.1 Germany
5.5.2.2 United Kingdom
5.5.2.3 France
5.5.2.4 Spain
5.5.2.5 Italy
5.5.2.6 Russia
5.5.2.7 Rest of Europe
5.5.3 Asia-Pacific
5.5.3.1 China
5.5.3.2 India
5.5.3.3 Japan
5.5.3.4 Australia
5.5.3.5 Rest of Asia-Pacific
5.5.4 South America
5.5.4.1 Brazil
5.5.4.2 Argentina
5.5.4.3 Rest of South America
5.5.5 Middle East & Africa
5.5.5.1 Saudi Arabia
5.5.5.2 South Africa
5.5.5.3 Rest of Middle East & Africa


6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Mars Inc.
6.3.2 Nestle Purina PetCare Company
6.3.3 Hill’s Pet Nutrition
6.3.4 Blue Buffalo Company
6.3.5 Canidae Natural Pet Food Company
6.3.6 The J.M. Smucker Company
6.3.7 Nutro
6.3.8 Beaphar
6.3.9 Diamond Pet Foods
6.3.10 PetGuard
6.3.11 Harringtons
6.3.12 Royal Canin
6.3.13 Nutriara Alimentos Ltda


7 MARKET OPPORTUNITIES AND FUTURE TRENDS