Table of Content


1. RESEARCH SCOPE
1.1. STUDY GOALS
1.2. SCOPE OF THE MARKET STUDY
1.3. WHO WILL FIND THIS REPORT USEFUL?
1.4. STUDY AND FORECASTING YEARS

2. RESEARCH METHODOLOGY
2.1. SOURCES OF DATA
2.1.1. SECONDARY DATA
2.1.2. PRIMARY DATA
2.2. TOP-DOWN APPROACH
2.3. BOTTOM-UP APPROACH
2.4. DATA TRIANGULATION

3. EXECUTIVE SUMMARY
3.1. MARKET SUMMARY
3.2. KEY FINDINGS
3.2.1. RISING SMARTPHONE USERS, COUPLED WITH SOCIAL MEDIA MARKETING IS SUPPLEMENTING THE MARKET GROWTH
3.2.2. INTEGRATION OF TEXT ANALYTICS WITH EMERGING TECHNOLOGIES
3.2.3. INORGANIC GROWTH IS THE PREFERRED GROWTH PATH

4. MARKET DYNAMICS
4.1. MARKET DEFINITION & SCOPE
4.2. MARKET DRIVERS
4.2.1. MONETIZING OF SOCIAL MEDIA ANALYTICS
4.2.2. RISE IN INDUSTRY SPECIFIC TEXT ANALYTICS APPLICATIONS
4.2.3. EMERGENCE OF MULTILINGUAL TEXT ANALYTICS TO BREAK THE LANGUAGE BARRIER
4.3. MARKET RESTRAINTS
4.3.1. LIMITED ADOPTION DUE TO SOFTWARE HANDLING ISSUES
4.4. MARKET OPPORTUNITIES
4.4.1. CONVERGENCE OF TEXT ANALYTICS WITH BIG DATA
4.4.2. ADDED ADVANTAGE OF PREDICTIVE ANALYTICS
4.5. MARKET CHALLENGES
4.5.1. COSTLY PROCEDURES OF TEXT ANALYTICS
4.5.2. INCREASING AWARENESS AMONG END USERS
4.5.3. INCONSISTENCY IN INTERPRETATION

5. MARKET BY DEPLOYMENT
5.1. CLOUD
5.2. ON-PREMISE

6. MARKET BY TECHNOLOGY
6.1. DESCRIPTIVE DATA ANALYSIS
6.2. TEXT CLUSTERING
6.3. WEB MINING
6.4. PREDICTIVE ANALYSIS

7. MARKET BY APPLICATION
7.1. CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
7.2. PREDICTIVE ANALYSIS
7.3. COMPETITIVE INTELLIGENCE
7.4. FRAUD DETECTION
7.5. BRAND REPUTATION

8. MARKET BY END USER
8.1. BANKING, FINANCIAL SERVICES & INSURANCE (BFSI)
8.2. GOVERNMENT
8.3. RETAIL
8.4. HEALTHCARE & PHARMACEUTICALS
8.5. TELECOMMUNICATION
8.6. FAST MOVING CONSUMER GOODS (FMCG)
8.7. OTHER END USERS

9. KEY ANALYTICS
9.1. PORTER’S FIVE FORCE MODEL
9.1.1. THREAT OF NEW ENTRANTS
9.1.2. THREAT OF SUBSTITUTE
9.1.3. BARGAINING POWER OF BUYER
9.1.4. BARGAINING POWER OF SUPPLIER
9.1.5. INTENSITY OF COMPETITIVE RIVALRY
9.2. KEY BUYING CRITERIA
9.2.1. ACCURACY
9.2.2. LEVEL OF PLATFORM
9.2.3. LANGUAGE SUPPORT
9.2.4. AVAILABILITY OF DATA INTELLIGENCE
9.3. VENDOR LANDSCAPE
9.4. OPPORTUNITY MATRIX

10. GEOGRAPHICAL ANALYSIS - NORTH AMERICA
10.1. UNITED STATES
10.2. CANADA

11. COMPETITIVE LANDSCAPE
11.1. MARKET SHARE ANALYSIS
11.2. COMPANY PROFILES
11.2.1. ANGOSS SOFTWARE CORPORATION
11.2.2. AVERBIS
11.2.3. BITEXT INNOVATIONS SL
11.2.4. CLARABRIDGE INC.
11.2.5. HEWLETT PACKARD COMPANY (HP)
11.2.6. INFEGY INC.
11.2.7. INTERNATIONAL BUSINESS MACHINES CORPORATION
11.2.8. JIVE SOFTWARE
11.2.9. KNIME.COM AG
11.2.10. LEXALYTICS INC.
11.2.11. LUMINOSO TECHNOLOGIES INC.
11.2.12. MEANINGCLOUD LLC
11.2.13. MEGAPUTER INTELLIGENCE, INC.
11.2.14. MICROSOFT CORPORATION
11.2.15. NETBASE SOLUTIONS INC.
11.2.16. OPENTEXT CORPORATION
11.2.17. RAPIDMINER INC
11.2.18. SAP SE
11.2.19. SAS INSTITUTE
11.2.20. THE INFORMATION BUS COMPANY (TIBCO) SOFTWARE INC.
11.2.21. UNMETRIC

List of Tables
TABLE 1. NORTH AMERICA TEXT ANALYTICS MARKET, BY COUNTRY, 2018-2026, (IN $ BILLION)
TABLE 2. NORTH AMERICA TEXT ANALYTICS MARKET, BY DEPLOYMENT, 2018-2026, (IN $ BILLION)
TABLE 3. NORTH AMERICA TEXT ANALYTICS MARKET, BY TECHNOLOGY, 2018-2026, (IN $ BILLION)
TABLE 4. NORTH AMERICA TEXT ANALYTICS MARKET, BY APPLICATION, 2018-2026, (IN $ BILLION)
TABLE 5. NORTH AMERICA TEXT ANALYTICS MARKET, BY END USER, 2018-2026, (IN $ BILLION)
TABLE 6. OPPORTUNITY MATRIX
TABLE 7. VENDOR LANDSCAPE
TABLE 8. NORTH AMERICA TEXT ANALYTICS MARKET, BY COUNTRY, 2018-2026, (IN $ BILLION)


List of Figures
FIGURE 1. NORTH AMERICA TEXT ANALYTICS MARKET, BY END USERS, 2017 & 2026 (IN %)
FIGURE 2. SOCIAL MEDIA STRATEGIES FOR MARKETING IN 2016 (%)
FIGURE 3. SMARTPHONE USERS ACROSS THE WORLD, 2016-2020 (IN BILLION)
FIGURE 4. UNITED STATES BASED INSURERS COMPLYING WITH RISE IN CLAIMS DUE TO LACK OF PREDICTIVE ANALYTICS
FIGURE 5. CURRENT USE BY RESEARCHERS AND FUTURE REQUIREMENT OF LANGUAGE BASED TEXT ANALYTICS TOOLS IN THE YEAR 2016
FIGURE 6. OVERALL USER EXPERIENCE OF TEXT ANALYTICS SOFTWARE USERS IN THE UNITED STATES
FIGURE 7. PERCENTAGE OF SATISFIED USERS OF SIRI, CORTANA AND GOOGLE NOW FOR THE YEAR 2016
FIGURE 8. USE OF PREDICTIVE ANALYSIS IN THE YEAR 2016
FIGURE 9. RESOURCE COST INCURRED BY RESEARCHERS WORLDWIDE IN THE YEAR 2016
FIGURE 10. USE OF TEXT ANALYTICS AND MINING TOOLS IN PUBLISHING JOURNAL LITERATURE FROM 2008-2014
FIGURE 11. ENTERPRISE APPLICATION OF PUBLIC AND PRIVATE CLOUD
FIGURE 12. NORTH AMERICA TEXT ANALYTICS MARKET, BY CLOUD, 2018-2026, (IN $ BILLION)
FIGURE 13. NORTH AMERICA TEXT ANALYTICS MARKET, BY ON-PREMISE, 2018-2026, (IN $ BILLION)
FIGURE 14. TEXT ANALYTICS TECHNOLOGY MODEL
FIGURE 15. NORTH AMERICA TEXT ANALYTICS MARKET, BY DESCRIPTIVE DATA ANALYSIS, 2018-2026, (IN $ BILLION)
FIGURE 16. NORTH AMERICA TEXT ANALYTICS MARKET, BY TEXT CLUSTERING, 2018-2026, (IN $ BILLION)
FIGURE 17. NORTH AMERICA TEXT ANALYTICS MARKET, BY WEB MINING, 2018-2026, (IN $ BILLION)
FIGURE 18. NORTH AMERICA TEXT ANALYTICS MARKET, BY PREDICTIVE ANALYSIS, 2018-2026, (IN $ BILLION)
FIGURE 19. NORTH AMERICA TEXT ANALYTICS MARKET, BY CUSTOMER RELATIONSHIP MANAGEMENT (CRM), 2018-2026, (IN $ BILLION)
FIGURE 20. NORTH AMERICA TEXT ANALYTICS MARKET, BY PREDICTIVE ANALYSIS, 2018-2026, (IN $ BILLION)
FIGURE 21. NORTH AMERICA TEXT ANALYTICS MARKET, BY COMPETITIVE INTELLIGENCE, 2018-2026, (IN $ BILLION)
FIGURE 22. NORTH AMERICA TEXT ANALYTICS MARKET, BY FRAUD DETECTION, 2018-2026, (IN $ BILLION)
FIGURE 23. NORTH AMERICA TEXT ANALYTICS MARKET, BY BRAND REPUTATION, 2018-2026, (IN $ BILLION)
FIGURE 24. NORTH AMERICA TEXT ANALYTICS MARKET, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2026, (IN $ BILLION)
FIGURE 25. NORTH AMERICA TEXT ANALYTICS MARKET, BY GOVERNMENT, 2018-2026, (IN $ BILLION)
FIGURE 26. NORTH AMERICA TEXT ANALYTICS MARKET, BY RETAIL, 2018-2026, (IN $ BILLION)
FIGURE 27. NORTH AMERICA TEXT ANALYTICS MARKET, BY HEALTHCARE & PHARMACEUTICALS MARKET, 2018-2026, (IN $ BILLION)
FIGURE 28. NORTH AMERICA TEXT ANALYTICS MARKET, BY TELECOMMUNICATION, 2018-2026, (IN $ BILLION)
FIGURE 29. NORTH AMERICA TEXT ANALYTICS MARKET, BY FAST MOVING CONSUMER GOODS (FMCG), 2018-2026, (IN $ BILLION)
FIGURE 30. NORTH AMERICA TEXT ANALYTICS MARKET, BY OTHER END USERS, 2018-2026, (IN $ BILLION)
FIGURE 31. PORTER’S FIVE FORCE ANALYSIS
FIGURE 32. KEY BUYING IMPACT ANALYSIS
FIGURE 33. NORTH AMERICA TEXT ANALYTICS MARKET, REGIONAL OUTLOOK, 2017 & 2026 (IN %)
FIGURE 34. NORTH AMERICA CLOUD TRAFFIC 2015-2016
FIGURE 35. AVERAGE INTERNET PENETRATION RATE IN 2016
FIGURE 36. UNITED STATES TEXT ANALYTICS MARKET, 2018-2026, (IN $ BILLION)
FIGURE 37. BIG DATA ANALYTICS MARKET IN CANADA, 2016-2020 (IN $ MILLION)
FIGURE 38. CANADA TEXT ANALYTICS MARKET, 2018-2026, (IN $ BILLION)
FIGURE 39. MARKET SHARE ANALYSIS OF KEY PLAYERS IN 2017 (IN %)



List of Figures



FIGURE 1. NORTH AMERICA TEXT ANALYTICS MARKET, BY END USERS, 2017 & 2026 (IN %)
FIGURE 2. SOCIAL MEDIA STRATEGIES FOR MARKETING IN 2016 (%)
FIGURE 3. SMARTPHONE USERS ACROSS THE WORLD, 2016-2020 (IN BILLION)
FIGURE 4. UNITED STATES BASED INSURERS COMPLYING WITH RISE IN CLAIMS DUE TO LACK OF PREDICTIVE ANALYTICS
FIGURE 5. CURRENT USE BY RESEARCHERS AND FUTURE REQUIREMENT OF LANGUAGE BASED TEXT ANALYTICS TOOLS IN THE YEAR 2016
FIGURE 6. OVERALL USER EXPERIENCE OF TEXT ANALYTICS SOFTWARE USERS IN THE UNITED STATES
FIGURE 7. PERCENTAGE OF SATISFIED USERS OF SIRI, CORTANA AND GOOGLE NOW FOR THE YEAR 2016
FIGURE 8. USE OF PREDICTIVE ANALYSIS IN THE YEAR 2016
FIGURE 9. RESOURCE COST INCURRED BY RESEARCHERS WORLDWIDE IN THE YEAR 2016
FIGURE 10. USE OF TEXT ANALYTICS AND MINING TOOLS IN PUBLISHING JOURNAL LITERATURE FROM 2008-2014
FIGURE 11. ENTERPRISE APPLICATION OF PUBLIC AND PRIVATE CLOUD
FIGURE 12. NORTH AMERICA TEXT ANALYTICS MARKET, BY CLOUD, 2018-2026, (IN $ BILLION)
FIGURE 13. NORTH AMERICA TEXT ANALYTICS MARKET, BY ON-PREMISE, 2018-2026, (IN $ BILLION)
FIGURE 14. TEXT ANALYTICS TECHNOLOGY MODEL
FIGURE 15. NORTH AMERICA TEXT ANALYTICS MARKET, BY DESCRIPTIVE DATA ANALYSIS, 2018-2026, (IN $ BILLION)
FIGURE 16. NORTH AMERICA TEXT ANALYTICS MARKET, BY TEXT CLUSTERING, 2018-2026, (IN $ BILLION)
FIGURE 17. NORTH AMERICA TEXT ANALYTICS MARKET, BY WEB MINING, 2018-2026, (IN $ BILLION)
FIGURE 18. NORTH AMERICA TEXT ANALYTICS MARKET, BY PREDICTIVE ANALYSIS, 2018-2026, (IN $ BILLION)
FIGURE 19. NORTH AMERICA TEXT ANALYTICS MARKET, BY CUSTOMER RELATIONSHIP MANAGEMENT (CRM), 2018-2026, (IN $ BILLION)
FIGURE 20. NORTH AMERICA TEXT ANALYTICS MARKET, BY PREDICTIVE ANALYSIS, 2018-2026, (IN $ BILLION)
FIGURE 21. NORTH AMERICA TEXT ANALYTICS MARKET, BY COMPETITIVE INTELLIGENCE, 2018-2026, (IN $ BILLION)
FIGURE 22. NORTH AMERICA TEXT ANALYTICS MARKET, BY FRAUD DETECTION, 2018-2026, (IN $ BILLION)
FIGURE 23. NORTH AMERICA TEXT ANALYTICS MARKET, BY BRAND REPUTATION, 2018-2026, (IN $ BILLION)
FIGURE 24. NORTH AMERICA TEXT ANALYTICS MARKET, BY BANKING, FINANCIAL SERVICES & INSURANCE, 2018-2026, (IN $ BILLION)
FIGURE 25. NORTH AMERICA TEXT ANALYTICS MARKET, BY GOVERNMENT, 2018-2026, (IN $ BILLION)
FIGURE 26. NORTH AMERICA TEXT ANALYTICS MARKET, BY RETAIL, 2018-2026, (IN $ BILLION)
FIGURE 27. NORTH AMERICA TEXT ANALYTICS MARKET, BY HEALTHCARE & PHARMACEUTICALS MARKET, 2018-2026, (IN $ BILLION)
FIGURE 28. NORTH AMERICA TEXT ANALYTICS MARKET, BY TELECOMMUNICATION, 2018-2026, (IN $ BILLION)
FIGURE 29. NORTH AMERICA TEXT ANALYTICS MARKET, BY FAST MOVING CONSUMER GOODS (FMCG), 2018-2026, (IN $ BILLION)
FIGURE 30. NORTH AMERICA TEXT ANALYTICS MARKET, BY OTHER END USERS, 2018-2026, (IN $ BILLION)
FIGURE 31. PORTER’S FIVE FORCE ANALYSIS
FIGURE 32. KEY BUYING IMPACT ANALYSIS
FIGURE 33. NORTH AMERICA TEXT ANALYTICS MARKET, REGIONAL OUTLOOK, 2017 & 2026 (IN %)
FIGURE 34. NORTH AMERICA CLOUD TRAFFIC 2015-2016
FIGURE 35. AVERAGE INTERNET PENETRATION RATE IN 2016
FIGURE 36. UNITED STATES TEXT ANALYTICS MARKET, 2018-2026, (IN $ BILLION)
FIGURE 37. BIG DATA ANALYTICS MARKET IN CANADA, 2016-2020 (IN $ MILLION)
FIGURE 38. CANADA TEXT ANALYTICS MARKET, 2018-2026, (IN $ BILLION)
FIGURE 39. MARKET SHARE ANALYSIS OF KEY PLAYERS IN 2017 (IN %)

 

List of Tables



TABLE 1. NORTH AMERICA TEXT ANALYTICS MARKET, BY COUNTRY, 2018-2026, (IN $ BILLION)
TABLE 2. NORTH AMERICA TEXT ANALYTICS MARKET, BY DEPLOYMENT, 2018-2026, (IN $ BILLION)
TABLE 3. NORTH AMERICA TEXT ANALYTICS MARKET, BY TECHNOLOGY, 2018-2026, (IN $ BILLION)
TABLE 4. NORTH AMERICA TEXT ANALYTICS MARKET, BY APPLICATION, 2018-2026, (IN $ BILLION)
TABLE 5. NORTH AMERICA TEXT ANALYTICS MARKET, BY END USER, 2018-2026, (IN $ BILLION)
TABLE 6. OPPORTUNITY MATRIX
TABLE 7. VENDOR LANDSCAPE
TABLE 8. NORTH AMERICA TEXT ANALYTICS MARKET, BY COUNTRY, 2018-2026, (IN $ BILLION)