Advertising Global Group of Eight (G8) Industry Guide 2019-2028


Summary

The G8 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2019-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.


Key Highlights

  • The G8 countries contributed $471,332.9 million in 2023 to the global advertising industry, with a compound annual growth rate (CAGR) of 2.8% between 2019 and 2023. The G8 countries are expected to reach a value of $596,069.6 million in 2028, with a CAGR of 4.8% over the 2023-28 period.
  • Among the G8 nations, the US is the leading country in the advertising industry, with market revenues of $299,235.7 million in 2023. This was followed by Japan and the UK, with a value of $53,447.9 and $45,644.7 million, respectively.
  • The US is expected to lead the advertising industry in the G8 nations with a value of $374,840.7 million in 2016, followed by Japan and the UK with expected values of $66,490.2 and $63,712.8 million, respectively.




Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the G8 advertising industry
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the G8 advertising industry
  • Leading company profiles reveal details of key advertising industry players’ G8 operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the G8 advertising industry with five year forecasts
  • Compares data from the US, Canada, Germany, France, UK, Italy, Russia and Japan, alongside individual chapters on each country




Reasons To Buy

  • What was the size of the G8 advertising industry by value in 2023?
  • What will be the size of the G8 advertising industry in 2028?
  • What factors are affecting the strength of competition in the G8 advertising industry?
  • How has the industry performed over the last five years?
  • What are the main segments that make up the G8 advertising industry?