The Latin America, Middle East and Africa Skin Care Market would witness market growth of 8.3% CAGR during the forecast period (2023-2030). In the year 2026, the LAMEA market’s volume is expected to surge to 1,546.2 million units, showcasing a growth of 10.1% (2023-2030).
Online shopping provides consumers with unparalleled convenience. Skincare products can be browsed, researched, and purchased from the comfort of one’s home, making skincare routines more accessible to a broader demographic. E-commerce enables skincare brands to adopt direct-to-consumer models, eliminating intermediaries and establishing a direct customer relationship. This model often leads to better control over branding, pricing, and customer experience.
The shift toward preventive skincare practices, where consumers incorporate products to prevent future skin concerns rather than solely treating existing issues, has expanded the market growth. This proactive approach to skincare drives ongoing product usage. Consumers are increasingly adopting preventive measures to address specific skin concerns before they escalate. This includes using targeted products for issues such as acne, hyperpigmentation, and uneven skin tone. Promoting daily skincare routines, including cleansing, moisturizing, and applying targeted treatments, has become a cultural norm. This has led to increased sales of basic skincare products and the development of more specialized formulations.
As per the International Trade Administration, growing consumer demand for natural and sustainable beauty products is propelling the South African cosmetics industry towards a greater adoption of organic products. South African consumers have become more aware of cosmetic product contents and their possible influence on health and the environment. As a result, the demand for organic and natural alternatives has increased. South Africa’s rich biodiversity has influenced the use of natural and indigenous ingredients in organic skincare products. Brands often leverage botanical extracts such as rooibos, buchu, and marula oil, known for their skincare benefits in South Africa. The demand for cruelty-free and vegan skincare products is growing in South Africa. South African brands are innovating with formulations, incorporating the latest trends in natural skincare. This includes using adaptogens, antioxidants, and other botanical extracts known for their skincare benefits. Due to these aspects, the market will expand across the LAMEA region in upcoming years.
The Brazil market dominated the LAMEA Skin Care Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $5,897.8 Million by 2030. The Argentina market is experiencing a CAGR of 8.9% during (2023 - 2030). Additionally, The UAE market would exhibit a CAGR of 8% during (2023 - 2030).
Based on Gender, the market is segmented into Female, and Male. Based on Packaging, the market is segmented into Tubes, Bottles & Jars, and Others. Based on Distribution Channel, the market is segmented into Offline, and Online. Based on Product Type, the market is segmented into Creams & Moisturizers, Cleansers & Face Wash, Powder, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Colgate Palmolive Company, The Procter & Gamble Company (P&G), Johnson & Johnson, Unilever PLC, The Estee Lauder Companies, Inc., Shiseido Company Limited, Kao Corporation, Avon Products, Inc. (Natura & Co Holding SA), Revlon, Inc. (MacAndrews & Forbes), L’Or?al S.A.
Scope of the Study
Market Segments covered in the Report:
By Gender (Volume, Million Units, USD Billion, 2019 to 2030)

  • Female
  • Male


By Packaging (Volume, Million Units, USD Billion, 2019 to 2030)

  • Tubes
  • Bottles & Jars
  • Others


By Distribution Channel (Volume, Million Units, USD Billion, 2019 to 2030)

  • Offline
  • Online


By Product Type (Volume, Million Units, USD Billion, 2019 to 2030)

  • Creams & Moisturizers
  • Cleansers & Face Wash
  • Powder
  • Others


By Country (Volume, Million Units, USD Billion, 2019 to 2030)

  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA


Companies Profiled

  • The Colgate Palmolive Company
  • The Procter & Gamble Company (P&G)
  • Johnson & Johnson
  • Unilever PLC
  • The Estee Lauder Companies, Inc.
  • Shiseido Company Limited
  • Kao Corporation
  • Avon Products, Inc. (Natura & Co Holding SA)
  • Revlon, Inc. (MacAndrews & Forbes)
  • L’Or?al S.A.


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