The North America Augmented Analytics Market would witness market growth of 21.5% CAGR during the forecast period (2023-2030).
The advent of augmented analytics is a groundbreaking development in data analysis. This transformative paradigm shift redefines how organizations leverage data to inform decisions and spur innovation. data analysis often involves a cumbersome and time-consuming journey from data collection and cleansing to developing insights. It typically required highly specialized skill sets and often resulted in significant delays before extracting actionable insights. Augmented analytics, in contrast, brings forth a new era of data-driven decision-making by introducing automation, intelligence, and user-friendliness to the analytics landscape.
It is characterized by its ability to harness advanced technologies to automate, enhance, and streamline the entire analytics process. Adopting augmented analytics fundamentally reshapes the data analytics landscape, offering an intelligent and user-friendly approach to extracting valuable insights from data. Organizations increasingly recognize the potential of augmented analytics to optimize their operations and enhance decision-making processes.
A stable economy and strong consumer confidence are fundamental to the growth of the retail sector. North America, particularly the United States and Canada, has witnessed economic stability and relatively low unemployment rates, which provide consumers with the disposable income and confidence to spend on retail goods and services. According to the data provided by the United States Census Bureau, retail sales for the nation increased 3.1% from $5,402.3 billion in 2019 to $5,570.4 billion in 2020, according to new estimates from the U.S. Census Bureau’s 2020 Annual Retail Trade Survey (ARTS). In 2020, sales of mail-order and online retailers surged by 35.2% to $888.5 billion. Therefore, a rise in the retail sector in countries like the United States and Canada will boost the market in the region.
The US region dominated the North America Augmented Analytics Market, By Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $18,320.4 million by 2030. The Canada region is experiencing a CAGR of 24.2% during (2023 - 2030). Additionally, The Mexico region would exhibit a CAGR of 23.1% during (2023 - 2030).
Based on Enterprise Type the market is segmented into Large Enterprises, Small & Medium Enterprises. Based on End User, the market is segmented into BFSI, IT & Telecom, Government, Retail, Healthcare, Manufacturing, Transport & Logistics, Energy & Utility, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include QlikTech International AB, Salesforce Inc., IBM Corporation, Microsoft Corporation, Oracle Corporation, TIBCO Software Inc., SAP SE, SAS Institute Inc., MicroStrategy, Inc. and Alteryx, Inc.
Scope of the Study
Market Segments covered in the Report:
By Enterprise Type

  • Large Enterprises
  • Small & Medium Enterprises


By End User

  • BFSI
  • IT & Telecom
  • Government
  • Retail
  • Healthcare
  • Manufacturing
  • Transport & Logistics
  • Energy & Utility
  • Others


By Country

  • US
  • Canada
  • Mexico
  • Rest of North America


Companies Profiled

  • QlikTech International AB
  • Salesforce Inc.
  • IBM Corporation
  • Microsoft Corporation
  • Oracle Corporation
  • TIBCO Software Inc.
  • SAP SE
  • SAS Institute Inc.
  • MicroStrategy, Inc.
  • Alteryx, Inc.


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