The Asia Pacific Self-Service BI Market would witness market growth of 16.8% CAGR during the forecast period (2023-2030).
Major factors expected to fuel the market expansion over the forecast period include the proliferation of data analytics and the increased adoption of business intelligence tools. Increased emphasis on data-driven decision-making models by businesses eager to gain insights from data analytics without prior knowledge is also expected to drive market growth in the coming years. Enterprises are undergoing technological transformations that generate vast quantities of data. Businesses are developing business models with enhanced processes using data and analytics technologies. This has increased the demand for instruments that make it simple to visualize technical knowledge. Consequently, the number of BI tools that enable users to make crucial decisions according to their analysis is increasing dramatically. With the increase in popularity of BI tools that provide quality assurance for data, discovery of data or visualization, and open data-driven culture, BI experts recognized these trends to experience a boost in the coming years.
The volume of data generated by business processes has increased due to digitalization. Business users can integrate and analyze separate databases and real-time data using self-service BI tools. In addition, business developers and executives prefer solutions that allow them to function as data modelers and provide them with an adaptive semantic model. With the assistance of self-service BI tools, business users can modify dashboards and reports and filter or create reports based on their key performance indicators. In turn, this is anticipated to drive the growth of the market over the forecast period.
The APAC region is witnessing massive growth in data generation, driven by the proliferation of digital technologies, e-commerce, social media, IoT devices, and mobile apps. This data explosion creates a strong demand for self-service BI tools to help organizations understand and derive insights from their data. Many countries in APAC are undergoing rapid digital transformation across industries. It is integral to digital initiatives, allowing organizations to leverage data for strategic decision-making, process optimization, and customer engagement. Self-service BI tools that offer robust security features are in high demand. Therefore, the region presents lucrative growth prospects for the market.
The China market dominated the Asia Pacific Self-Service BI Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,707.7 million by 2030. The Japan market is registering a CAGR of 16.1% during (2023 - 2030). Additionally, The India market would experience a CAGR of 17.5% during (2023 - 2030).
Based on Component, the market is segmented into Software, and Services. Based on Deployment, the market is segmented into On-Premises, and Cloud. Based on Enterprise Type, the market is segmented into Large Enterprises, and Small & Medium Enterprises. Based on Application, the market is segmented into Fraud & Security Management, Sales & Marketing, Customer Engagement & Analysis, Supply Chain Management & Procurement, Operations Management, Risk & Compliance Management, and Predictive Asset Maintenance & Others. Based on Vertical, the market is segmented into BFSI, Manufacturing, Transportation, Energy & Utilities, IT & Telecom, Retail & Ecommerce, Healthcare & Lifesciences, and Others. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Microsoft Corporation Oracle Corporation, IBM Corporation, SAP SE, ThoughtSpot, Inc., Zoho Corporation Pvt. Ltd., Domo, Inc., QlikTech International AB, MicroStrategy, Inc., Salesforce, Inc. (Tableau Software, LLC).
Scope of the Study
Market Segments covered in the Report:
By Component

  • Software
  • Services

By Deployment

  • On-Premises
  • Cloud

By Enterprise Type

  • Large Enterprises
  • Small & Medium Enterprises

By Application

  • Fraud & Security Management
  • Sales & Marketing
  • Customer Engagement & Analysis
  • Supply Chain Management & Procurement
  • Operations Management
  • Risk & Compliance Management
  • Predictive Asset Maintenance & Others

By Vertical

  • BFSI
  • Manufacturing
  • Transportation
  • Energy & Utilities
  • IT & Telecom
  • Retail & Ecommerce
  • Healthcare & Lifesciences
  • Others

By Country

  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific

Companies Profiled

  • Microsoft Corporation
  • Oracle Corporation
  • IBM Corporation
  • SAP SE
  • ThoughtSpot, Inc.
  • Zoho Corporation Pvt. Ltd.
  • Domo, Inc
  • QlikTech International AB
  • MicroStrategy, Inc.
  • Salesforce, Inc. (Tableau Software, LLC)

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