The Global Chin Augmentation Market size is expected to reach $1.8 billion by 2030, rising at a market growth of 6.4% CAGR during the forecast period.
A chin implant, or a genioplasty implant, is a surgical procedure operated to improve the size, projection, and shape of the chin. Hence, the chin implant segment would register approximately 62% share of the market by 2030. It is a common cosmetic surgery to improve overall facial balance and aesthetics. Chin implant surgery typically begins with an incision between the chin (submental incision) or inside the mouth (intraoral incision). The choice of incision depends on factors such as the surgeon’s preference, the patient’s anatomy, and the specific implant used. Chin implants come in distinct sizes and shapes, allowing customization to meet the patient’s aesthetic goals. Chin implant surgery is a secure and adequate way to enhance facial aesthetics and improve chin projection. Some of the factors impacting the market are Advancement in surgical and non-surgical techniques, Increasing product approvals from regulatory bodies and Stringent regulatory rules for providers.
The advancements in chin augmentation procedures have enhanced patient safety, improved outcomes, and expanded the options available to individuals seeking chin augmentation procedures. Surgeons have developed minimally invasive surgical techniques for chin augmentation, such as endoscopic procedures. These approaches involve smaller incisions, reduced scarring, and shorter recovery times, which make them more appealing to patients. Advances in 3D imaging and computer-assisted surgical planning have allowed for precise customization of chin augmentation procedures. Additionally, when regulatory agencies, such as the US Food and Drug Administration (FDA), approve new products or expand the indications for existing ones, it can lead to increased options for patients and providers, boost consumer confidence, and drive market growth. Regulatory approvals allow the introduction of new chin augmentation products and devices. This expansion of treatment options gives surgeons and patients a broader range of choices for achieving their desired chin aesthetics.
However, Stringent regulatory rules for providers can present challenges to the market. While regulations are essential to ensure patient safety and the quality of care, excessive or overly complex regulations can create barriers for providers and impact the market’s growth. Providers may need to invest significant resources in ensuring compliance with strict regulatory requirements. This can include additional staff training, documentation, and infrastructure enhancements. Overly strict regulations can slow the introduction of new technologies and techniques in chin augmentation. Innovations may be delayed or discouraged due to regulatory hurdles.
Gender Outlook
By gender, the market is fragmented into female and male. In 2022, the female segment registered the highest revenue share in the market. The prominence of social media and selfie culture has made people more aware of their facial features. Many women are now more conscious of their chin’s appearance and its role in facial aesthetics, which has driven interest in chin augmentation. As women age, changes in facial fat distribution and bone density can affect the chin’s appearance. Some women use chin augmentation to restore a more youthful and defined chin and jawline. According to the International Society of Aesthetic Plastic Surgery, it was reported that 86.1% of all cosmetic surgical & 86.5% of all non-surgical cosmetic procedures were performed on women in 2021.
Procedure Outlook
On the basis of procedure, the market is segmented into surgical and non-surgical. The non-surgical segment acquired a substantial revenue share in the market in 2022. Non-surgical chin augmentation procedures offer an alternative to surgical methods for enhancing the appearance of the chin. These non-invasive or minimally invasive techniques are typically less time-consuming and involve shorter recovery periods. Non-surgical chin augmentation procedures have gained popularity due to their convenience, minimal downtime, and lower risk than surgery.
Surgical Outlook
Under surgical type, the market is further divided into chin implant and bone advancement. The bone advancement segment garnered a significant revenue share in the market in 2022. Bone advancement can also be applied to achieve specific aesthetic goals in chin augmentation. This procedure is known as "chin osteotomy" or "chin advancement osteotomy." Chin osteotomy is typically performed to correct facial asymmetry and congenital chin deformities or to improve facial harmony by enhancing the projection and contour of the chin. It may be recommended for individuals with a receding or retruded chin (microgenia) or those with an overly prominent chin who desire a more balanced facial appearance. Chin osteotomy for bone advancement in chin augmentation is a surgical technique that offers a permanent solution to correct chin deficiencies and achieve facial balance. It requires careful planning and expertise to achieve successful outcomes and patient satisfaction.
End-use Outlook
Based on end-use, the market is classified into cosmetic surgery centers, hospitals, and medspas. The medspas segment covered a considerable revenue share in the market in 2022. A medical spa, frequently referred to as a "medspa" or "medi-spa," is a facility that combines medical and aesthetic services to offer a wide range of non-surgical cosmetic treatments and rejuvenation procedures. Medspas blends medical expertise and a spa-like environment to enhance clients’ appearance and well-being. Chin filler or non-surgical chin augmentation procedures are primarily performed by medspas owing to the low patient downtime and non-invasive nature of cosmetic surgery.
Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the North America region generated the highest revenue share in the market. North America has a well-developed culture of aesthetics and a high demand for cosmetic procedures. The growing awareness of the importance of facial balance and harmony has increased interest in chin augmentation. The growth can be attributed to the population’s high acceptance rate for cosmetic surgeries, technological advancements in surgical and non-surgical techniques, and accessibility and availability of skilled professionals.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include New York Plastic Surgical Group, PC (Long Island Plastic Surgical Group, PC), Westlake Dermatology & Cosmetic Surgery, Nazarian Plastic Surgery, Ruby Plastic Surgery, Cadogan Clinic, UK Aesthetic, Marroquin & Sandoval Plastic Surgery, UK HealthCare Aesthetics Center, Advanced Cosmetic Surgery, Orange County Facial Plastic Surgery
Scope of the Study
Market Segments covered in the Report:
By Gender

  • Female
  • Male


By Procedure

  • Surgical


o Chin Implant
o Bone Advancement

  • Non-Surgical


By End-use

  • Cosmetic Surgery Centers
  • Hospitals
  • MedSpas


By Geography

  • North America


o US
o Canada
o Mexico
o Rest of North America

  • Europe


o Germany
o UK
o France
o Russia
o Spain
o Italy
o Rest of Europe

  • Asia Pacific


o China
o Japan
o India
o South Korea
o Singapore
o Malaysia
o Rest of Asia Pacific

  • LAMEA


o Brazil
o Argentina
o UAE
o Saudi Arabia
o South Africa
o Nigeria
o Rest of LAMEA
Companies Profiled

  • New York Plastic Surgical Group, PC (Long Island Plastic Surgical Group, PC)
  • Westlake Dermatology & Cosmetic Surgery
  • Nazarian Plastic Surgery
  • Ruby Plastic Surgery
  • Cadogan Clinic
  • UK Aesthetic
  • Marroquin & Sandoval Plastic Surgery
  • UK HealthCare Aesthetics Center
  • Advanced Cosmetic Surgery
  • Orange County Facial Plastic Surgery


Unique Offerings from KBV Research

  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free