The Global Mascarpone Cheese Market size is expected to reach $1.7 billion by 2030, rising at a market growth of 4.4% CAGR during the forecast period. In the year 2022, the market attained a volume of 66,006.5 tonnes, experiencing a growth of 5.1% (2019-2022).
The expansion of mascarpone cheese sales in developing nations of the Asia Pacific is attributable to a shift in dietary preferences and an increase in the availability of specialty dairy products. Therefore, the Asia Pacific region acquired $318.7 million revenue in the market in 2022. The growth of the market in the region is augmented by the efforts of significant market participants to enter newer markets. In 2016, Fonterra launched mascarpone cheese in Japan to accommodate the growing demand for specialty dairy foods and ready-to-consume dairy products among Japanese consumers. When added to food products, mascarpone cheese imparts a mildly sweet flavor and a creamy, smooth texture due to its high natural dairy fat content. Some of the factors impacting the market are lifestyle changes and a rise in the demand for healthy foods, the spread of retail and ready-to-eat sectors, and availability of other cheese varieties and products.
Due to the surge in employment, fewer individuals have time for cooking at home. As a result, people have been eating and drinking more frequently when they are not at home over the previous few decades. The trend towards eating a healthy diet high in protein has encouraged people to eat more dairy and meat products. In restaurants, there has been an increased demand for various cheese and meat cuts. As a result of the surge in demand for high-protein foods, the cheese industry has experienced rising sales. The consumption of mascarpone cheese has become an essential alternative to the consumption of cheese made from bovine milk, and it is anticipated that this trend will continue to develop rapidly over the projected time. One of the factors influencing the growth of the market is the rising demand for ready-to-eat food items. In ready-to-eat foods, mascarpone cheese is used as a culinary cheese by industrial canteens and large catering establishments. Therefore, the expanding retail and ready-to-eat sectors increase the demand for mascarpone cheese and are responsible for expanding the market in the coming years. Many retail establishments, such as hypermarkets, supermarkets, discounters, forecourt retailers, convenience stores, and grocery stores, sell ready-to-eat foods. Online commerce is one of the most common ways to buy mascarpone cheese. These establishments act as a marketing tool that helps create a superb premium image and raises brand awareness for various foods and drinks. As a result, the growth of the retail sector strengthens the demand for mascarpone cheese.
However, the market is further constrained by competition from other cheese products. Sliced cheese, shredded cheese, liquid cheese, parmesan cheese, halloumi cheese, and cheese blocks are a few examples of cheese products that compete with mascarpone cheese in various ways. Some customers may believe cheese in blocks, slices, and shreds is more authentic and natural. Customers may choose other cheese products they believe to be of a higher caliber, which may impact the demand for mascarpone cheese products.
Distribution Channel Outlook
On the basis of distribution channel, the market is segmented into hypermarket and supermarket, specialty stores, business to business, and E-Commerce. In 2022, the business-to-business segment registered the highest revenue share in the market. The Business-to-Business (B2B) mascarpone cheese distribution channel offers a streamlined process for restaurants and retailers. It provides direct access to premium mascarpone products and ensures prompt delivery and consistency. The B2B platform caters to the diverse needs of restaurants, bakeries, as well as other food service businesses by emphasizing efficient logistics, individualized assistance, and reasonable pricing.
Type Outlook
By type, the market is fragmented into flavored and unflavored. The unflavoured segment registered a significant revenue share in the market in 2022. The demand for unflavored mascarpone cheese continues to be strong, driven by its versatility in sweet and savory culinary creations. Unflavored mascarpone serves as a neutral canvas, enhancing the richness and creaminess of dishes without overpowering other flavors. It remains a vital ingredient in classic desserts like tiramisu and cheesecakes, appreciated for its ability to create a smooth, velvety texture. It enriches pasta sauces risottos, and spreads in savory dishes, adding a touch of luxury.
Application Outlook
Based on application, the market is divided into food & beverages, food service industry, and retail & household. The retail and household segment procured a considerable growth rate in the market in 2022. In the retail and household sectors, mascarpone cheese finds versatile applications. In retail, it is a staple dairy product available in various forms and packaging sizes. Consumers purchase mascarpone for sweet and savory dishes, making it a sought-after ingredient in tiramisu, cheesecakes, pasta sauces, and more. In households, mascarpone serves as a culinary essential, adding creaminess and richness to homemade recipes.
Regional Outlook
Based on region, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Europe region dominated the market with the highest revenue share. Cheese is a common ingredient in the cuisines of numerous European nations, which is one of the crucial factors driving the advancement of the market in the European region. In addition, the rise in demand for cheese as a critical ingredient in cuisine and the increase in consumption of authentic cheese are accelerating market expansion.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Vermont Creamery, LLC, Quality Cheese Inc., Dairy Craft India Pvt Ltd, BelGioioso Cheese, Inc., Di Stefano Cheese Co., Ferraro Dairy Foods, Newlat Food S.p.A., Granarolo S.p.A, Arthur Schuman Inc., and Crave Brothers Farmstead Cheese LLC.
Scope of the Study
Market Segments covered in the Report:
By Distribution Channel (Volume, Tonnes, USD Million, 2019-2030)

  • Business to Business
  • Hypermarket and Supermarket
  • Specialty Stores
  • E-Commerce


By Type (Volume, Tonnes, USD Million, 2019-2030)

  • Flavored
  • Unflavored


By Application (Volume, Tonnes, USD Million, 2019-2030)

  • Food & Beverages
  • Food Service Industry
  • Retail & Household


By Geography (Volume, Tonnes, USD Million, 2019-2030)

  • North America


o US
o Canada
o Mexico
o Rest of North America

  • Europe


o Germany
o UK
o France
o Russia
o Spain
o Italy
o Rest of Europe

  • Asia Pacific


o China
o Japan
o India
o South Korea
o Singapore
o Malaysia
o Rest of Asia Pacific

  • LAMEA


o Brazil
o Argentina
o UAE
o Saudi Arabia
o South Africa
o Nigeria
o Rest of LAMEA
Companies Profiled

  • Vermont Creamery, LLC.
  • Quality Cheese Inc.
  • Dairy Craft India Pvt Ltd
  • BelGioioso Cheese, Inc.
  • Di Stefano Cheese Co.
  • Ferraro Dairy Foods
  • Newlat Food S.p.A.
  • Granarolo S.p.A
  • Arthur Schuman Inc.
  • Crave Brothers Farmstead Cheese LLC.


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