The North America Cold Plunge Tub Market would witness market growth of 3.9% CAGR during the forecast period (2023-2030). In the year 2019, the North America market’s volume surged to 30,740.6 units, showcasing a growth of 1.4% (2019-2022).
Improved blood circulation is another advantage of having the cold plunge. The blood vessels seal entirely when they submerge the body in cold water, slowing blood flow. Additionally, by forcing blood and lymphatic fluid from the extremities into the body’s centre, this barrier may aid in improving circulation and eliminating waste items from the body. The sympathetic nervous system, which controls the "fight or flight" reaction, can be activated by taking cold plunges. This activation may trigger the production of adrenaline and other stress hormones, boosting circulation and increasing blood flow to the muscles and internal organs.
Cold plunges enhance dopamine and endorphin production in various ways, which helps promote sensations of pleasure and happiness. The adrenaline and other stress chemicals are released when one undertakes a cold plunge, which raises the amount of dopamine and endorphins. Dopamine and endorphins both benefit a person’s mood, but they work in different ways. During exercise, for instance, the body releases endorphins to alleviate discomfort. They accomplish this by binding to the reward centre, or opiate receptors, in the brain. Dopamine is triggered by this to be released.
In North America, more people travel both locally and internationally due to requirements related to their jobs, education, or vacations. The region’s inhabitants earn greater revenues with their discretion, and the United States and Canada have top-notch travel and tourism facilities and world-class colleges and universities, making travel easier. The World Travel & Tourism Council projects that North America’s travel & tourism sector generated USD 1,781 billion in revenue in 2021. As a result, this market is anticipated to develop, especially considering the region’s expanding travel & tourism sector and the number of luxurious hotels.
The North America market dominated the Global Cold Plunge Tub Market by Region in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $155.4 million by 2030. The Europe market is estimated to witness a CAGR of 4.2% during (2023 - 2030). Additionally, The Asia Pacific market would showcase a CAGR of 5.4% during (2023 - 2030).
Based on Type, the market is segmented into Above-ground, and In-ground. Based on End-use, the market is segmented into Commercial, and Residential. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include The Ice Bath Co., Ice Barrel, Inc., Cold Tub, iCoolsport, Renu Therapy, Plunge, Brass Monkey Health Ltd., Jacuzzi Brands, LLC (Investindustrial), Build HQ, and Diamond Spas, Inc.
Scope of the Study
Market Segments covered in the Report:
By Type (Volume, Units, USD Million, 2019-2030)

  • Above-ground
  • In-ground


By End-use (Volume, Units, USD Million, 2019-2030)

  • Commercial
  • Residential


By Country (Volume, Units, USD Million, 2019-2030)

  • US
  • Canada
  • Mexico
  • Rest of North America


Companies Profiled

  • The Ice Bath Co.
  • Ice Barrel, Inc.
  • Cold Tub
  • iCoolsport
  • Renu Therapy
  • Plunge
  • Brass Monkey Health Ltd.
  • Jacuzzi Brands, LLC (Investindustrial)
  • Build HQ
  • Diamond Spas, Inc.


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