The North America Nitro-infused Beverages Market would witness market growth of 19.6% CAGR during the forecast period (2023-2030). In the year 2019, the North America market’s volume surged to 4,661.1 thousand units (10oz), showcasing a growth of 19.7% (2019-2022).
Nitro infusion has become a symbol of premiumization in the beverage industry. Companies leverage this innovative technique to differentiate their products in a saturated market. Nitro beverages are often positioned as a sophisticated and upscale option, appealing to consumers who seek novel and luxurious experiences. Nitrogen-infused cold brews and teas, with their lower sugar content compared to traditional sodas, are perceived by some as a healthier alternative. The emphasis on natural ingredients and reduced additives further contributes to the appeal of nitro beverages among health-conscious consumers.
The theatrical presentation of nitro-infused beverages contributes significantly to their popularity. When pouring a nitro coffee or beer, the mesmerizing cascade effect adds an experiential element beyond taste. This visual appeal has become a crucial aspect of marketing, attracting consumers seeking a beverage and a multisensory encounter. Nitro beverages are no longer limited to exclusive coffee shops or craft breweries. The convenience of canned nitro drinks has expanded their accessibility, allowing consumers to enjoy the nitrogen-infused experience at home, in the office, or on the go.
Canada has a strong caf? culture, and specialty coffee shops are prevalent in urban centers. Canada’s caf? culture and the popularity of on-the-go beverages provide an opportunity for nitro soft drinks to become a trendy and convenient option for consumers. Crafted flavors like botanical infusions or exotic fruit blends can resonate with Canadian consumers seeking diverse taste experiences. The factors mentioned above will drive the regional market growth.
The US market dominated the North America Nitro-infused Beverages Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $94,982.1 Million by 2030. The Canada market is experiencing a CAGR of 22.3% during (2023 - 2030). Additionally, The Mexico market would exhibit a CAGR of 21.2% during (2023 - 2030).
Based on Distribution Channel, the market is segmented into Supermarket & Hypermarket, Convenience Stores, Online, and Others. Based on Product, the market is segmented into Nitro Coffee, Nitro Tea, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Rise Brewing Co., Starbucks Corporation, Funkin Cocktails (Funkin Limited) (A.G. Barr P.L.C), Califia Farms LLC, Nitro Beverage Co., Left Hand Brewing Co., Monster Beverage Corporation, PepsiCo, Inc., Cruise Beverage, Bona Fide Nitro Coffee and Tea.
Scope of the Study
Market Segments covered in the Report:
By Distribution Channel (Volume, Thousand Units (10oz), USD Million, 2019-2030)

  • Supermarket & Hypermarket
  • Convenience Stores
  • Online
  • Others


By Product (Volume, Thousand Units (10oz), USD Million, 2019-2030)

  • Nitro Coffee
  • Nitro Tea
  • Others


By Country (Volume, Thousand Units (10oz), USD Million, 2019-2030)

  • US
  • Canada
  • Mexico
  • Rest of North America


Companies Profiled

  • Rise Brewing Co.
  • Starbucks Corporation
  • Funkin Cocktails (Funkin Limited) (A.G. Barr P.L.C)
  • Califia Farms LLC
  • Nitro Beverage Co.
  • Left Hand Brewing Co.
  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Cruise Beverage
  • Bona Fide Nitro Coffee and Tea


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