Overview
Global Jellies and Gummies Market reached US$ 30.49 billion in 2022 and is expected to reach US$ 42.05 billion by 2030, growing with a CAGR of 4.1% during the forecast period 2023-2030.
Jellies and Gummies are candy products available in various types such as functional, traditional and sugar-free forms. In addition to the taste and flavor provided just like any other confectionery products, jellies and gummies are widely popular due to their functional benefits of providing energy, vitamins and probiotics due to the incorporation of nutritive ingredients such as fruits and herbs.
The jellies and gummies are convenient and portable snacking habits for people who demand the on-to-snacks. These products have high demand from all age groups including children, adults and senior citizens. The new and innovative products laucnhes by the major palyers with improved texture and shelves in multiple flavoured options expand the size of the market.
North America dominated the global jellies and gummies market. With the increasing product demand among consumers, various manufacturing units are being established in the region. In July 2023, Haribo, a German confectionery company opened its first-ever North American manufacturing facility in Pleasant Prairie, WI to help meet increasing demand from U.S. consumers. The new manufacturing facility will help produce the gummy brand’s 25 varieties of treats for the U.S. market.
Dynamics
High Demand for Convenient Confectionery Products
With the increasingly busy life schedules of global consumers, there is a greater demand for on-the-go snacking products. Consumers are not able to figure out the healthy options for their daily diet with hectic lifestyle habits. The need for healthy and functional types of confections with low sugar added vitamins and other functional ingredients boosts the market demand due to its convenient and tasty way of health supplementation.
Jellies and Gummies are enjoyed by any age group that craves confectionery products with functional benefits and a growing need for new products. In April 2022, HARIBO, an American leading manufacturer of gummi products announced its newest gummi innovation, Berry Clouds a product that can be enjoyed by children and adults. The new Berry Clouds are unique triple-layered gummies with a gentle and sweet chew functionality and are specially launched on National Candy Day.
Availability of Jellies and Gummies in Multiple Flavors
Jellies and gummies are available in fruit, vegetable, and herbal flavors. Fruits add fresh and nutritive value to the product. It also enhances the taste and flavor attracting consumers. Herbs enhance the functional value of the product by providing health benefits. The manufacturers use multiple flavors in the production of jellies and gummies highlighting the market growth.
In December 2021, Haribo GmbH & Co. KG released a range of holiday gummy products, including the HARIBO Goldbear Filled Cane. Each of the candy cane contains Haribo’s classic Goldbears, which come in their original fruity flavors such as strawberry, orange, lemon, pineapple, and raspberry, as the filling.
In February 2021, Rowntree, a subsidiary of Nestle S.A., announced the launch of new products into the market by introducing a new range of gelatin-free gummies and dessert Pastilles in different flavors such as mango, blueberry, cherry, and apple. the products are gelatin-free and are suitable for vegetarian people.
Health Concerns Related to Over-Consumption of Jellies and Gummies
Jellies and gummies are perfectly habituated as an on-to-snacking option by the majority of the global population. The high sugar content in the jellies and gummies can be one of the major restraining factors for the market. Even though there are some of the new products that are emerging with sugar-less or sugar-free range, the majority of the jellies and gummies in the market are loaded with sugars and artificial ingredients.
According to the World Health Organization 2022 statistics, more than 1 billion people globally are suffering from obesity. According to IDF Diabetes Atlas 2021, 537 million adults are living with diabetes in the world, and estimated to reach 643 million by 2030. With the increasing health concerns related to high sugar-based product consumption, there is reduced popularity and demand for such products in the market negatively affecting the market growth.

Segment Analysis
The global jellies and gummies market is segmented based on ingredient, type, function, packaging, distribution channel, end-user and region.
Increasing Prevalence of Health Concerns Related to Consumption of Sugar-Based is Rising Demand for Sugar-Free Products
The global jellies and gummies market is segmented based on type into functional, traditional and sugar-free. The sugar-free jellies and gummies segment accounted for the largest share. The increasing prevalence of health concerns related to high sugar-based product consumption is driving the need for the sugar-free or low-sugar range in every food and beverage category, including the jellies and gummies market and positively influencing the segment growth.
In September 2023, SIRIO Pharma, a China-based company released new formulations to help its partners accelerate into the fast-growing nutraceutical gummy industry, specifically targeting pharma and OTC brands in the active health space to deal with regular health issues of cough, cold and UTLs. The newly developed gummies are of vegan origin have low or no sugar content and have value added with an herbal blend of hibiscus and cranberry addition.
Geographical Penetration
Increasing Demand for Better Confectionery Products in North America
North America dominated the global jellies and gummies market. The region has a high demand for vegan & and sugar-free confections with consumers preferring better-for-use candy options to maintain good health. According to the Centers for Disease Control and Prevention 2023, obesity affects over 41.9 % of adults and 19.7 % of children in the United States. Similarly, according to the CDC, about 37.3 million Americans are suffering from diabetes, covering about 11.3 % of the United States population.
With the increasing prevalence of obesity and diabetes in this region, there is high demand for sugar-free products. To meet consumer, demand the major players are focusing on the development of jellies and gummies that have a positive impact on consumer health. For instance, in June 2022, the Gummy Project Inc. announced the launch of low-sugar, plant-based, gluten-free gummy products in Canada and U.S. markets.

Competitive Landscape
The major global players in the market include HARIBO GmbH & Co. KG, Jelly Belly Candy Company, JuztJelly, The Hershey Company, GGB Candies, LLC, DECORIA Confectionery Co., Ltd., Albanese Candy, European Food Public Company Limited, Casa del dolce spa and The Jelly Bean Factory.

COVID-19 Impact Analysis
The COVID-19 pandemic has had a moderate impact on the jellies and gummies market. The jellies and gummies market also faced challenges during the pandemic situation due to sudden lockdown retractions that resulted in witnessing a lot of drawbacks with interrupted processing and industrial activities from raw material procurement to final product distribution.
The pandemic increased consumer focus on overall health resulting in the high demand for a product that helps to support the overall health of a person. The jellies and gummies are fortified with vitamins, minerals, antioxidants, and probiotics that help in building immunity and dealing with unhealthy conditions. With the change in the consumers’ preference towards health-promoting products, the market has increased sales during COVID-19, with the high demand for convenient confection.
By Ingredient

  • Fruits
  • Vegetables
  • Liqueur
  • Flowers and Herbs
  • Others


By Type

  • Functional Jellies and Gummies
  • Traditional Jellies and Gummies
  • Sugar-Free Jellies and Gummies


By Nature

  • Organic
  • Conventional


By Function

  • Energy
  • Vitamins
  • Probiotics
  • Other


By Packaging

  • Pouches
  • Jars
  • Boxes


By Distribution Channel

  • Supermarkets & Hypermarket
  • Convenience Stores
  • Speciality Stores
  • Online Stores
  • Others


By End-User

  • Children
  • Adults
  • Seniors


By Region

  • North America


o U.S.
o Canada
o Mexico

  • Europe


o Germany
o UK
o France
o Italy
o Russia
o Rest of Europe

  • South America


o Brazil
o Argentina
o Rest of South America

  • Asia-Pacific


o China
o India
o Japan
o Australia
o Rest of Asia-Pacific

  • Middle East and Africa


Key Developments

  • In May 2022, Jelly Drops, a U.K.-based company that manufactures candy flavor Jelly drops that help people stay hydrated appeared in the United States. Jelly Drops are an innovative sugar-free treat, made of 95% water with added electrolytes & vitamins, designed to increase fluid intake. The product helps the aged population, especially people suffering from dementia.
  • In December 2021, Haribo GmbH & Co. KG released a range of holiday gummy products, including the HARIBO Goldbear Filled Cane. Each of the candy cane contains Haribo’s classic Goldbears, which come in their original fruity flavors such as strawberry, orange, lemon, pineapple, and raspberry, as the filling.
  • In February 2021, Rowntree, a subsidiary of Nestle S.A., announced the launch of new products into the market by introducing a new range of gelatin-free gummies, Dessert Pastilles in different flavours such as mango, blueberry, cherry, and apple. the products are gelatin-free and are suitable for vegetarian people.


Why Purchase the Report?

  • To visualize the global jellies and gummies market segmentation based on ingredient, type, function, packaging, distribution channel, end-user and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of jellies and gummies market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.


The global jellies and gummies market report would provide approximately 86 tables, 86 figures and 189 pages.
Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies