Overview
Global Sustainable Flexible Packaging Market reached US$ 126.3 billion in 2022 and is expected to reach US$ 266.0 billion by 2030, growing with a CAGR of 8.8% during the forecast period 2023-2030.
Consumption attention has increased as a result of growing knowledge of environmental concerns such as plastic pollution, climate change and resource depletion. Flexible packaging that is renewable and sustainable is becoming more and more popular as people grow more concerned regarding sustainability. Businesses that specialize in sustainable flexible packaging solutions now have access to new markets due to the rising demand for environmentally friendly goods and packaging.
Asia-Pacific is among the growing regions in the global sustainable flexible packaging market covering more than 1/3rd of the market and The most popular Chinese online retailers and express delivery services have been actively decreasing the usage of packing materials.
For instance, SF Express was using recyclable packing boxes that, on average, can be recycled ten times. The company has adopted over 100,000 of these boxes in first-tier and a few second-tier domestic cities, mostly to replace paper boxes and plastic bags and reduce the use of foam blocks and tape. The company went on to say that its initiatives are a reaction to the need for the logistics industry to see sustainable growth on a national level.
Dynamics
Increasing Plastic Material Packaging Products
According to research by the Ocean Conservancy, 8 million metric tonnes of plastic enter the ocean each year, adding to the estimated 150 million metric tonnes that are already present there. It is the equivalent amount of dropping a garbage truck’s worth of plastic waste from the streets of New York City into the ocean per minute for a year.
A watershed year for ecologically friendly packaging is expected to occur in 2025, according to the poll. during 40% plan to use novel items and environmentally friendly practices during the next five years. Businesses intend to utilize environmentally friendly packaging to develop a circular economy, incorporating compostable or biodegradable materials and redesigned containers that reduce or eliminate waste.
Increasing Demand for Flexible Packaging in Product Packaging
The market is anticipated to develop more quickly due to the rising need for flexible packaging in primary packaging for products. Protecting the product from contamination and harm is the main goal of primary packaging. Flexible packaging provides a variety of qualities that precisely match the needs of primary packaging, including lightweight, minimal contamination, high barrier and comprehensive environmental protection for the product. Global demand for flexible packaging is thus anticipated to boost market expansion.
Companies are also investing in the market due to the rising demand for packaging material. For instance, On April 27, 2023, Huhtamaki, a leading provider of packaging solutions, redefined what is possible by employing science to create revolutionary mono-material technology. It’s revolutionary, sustainable flexible packaging in Paper, PE and PP Retort satisfies the needs of both its clients and their end-users.
Issues with Flexible Packaging’s Recyclability
Flexible packaging’s problems with recycling are a significant element that is predicted to impede market expansion. Flexible post-consumer materials with several layers are difficult to recycle. Additionally, it is challenging to recycle plastic-metal and plastic paper packaging, which has a detrimental effect on the environment. Flexible packaging market growth is anticipated to be hampered by issues.
Additionally, market expansion is predicted to be hampered by variable raw material costs, that are required to make flexible packaging. The cost of production as a whole and the price of raw materials are directly impacted by the various economic factors that cause crude oil price fluctuations. The production of flexible packaging relies heavily on plastic.

Segment Analysis
The global sustainable flexible packaging market is segmented based on type, material, process, printing technology, end-user and region and region.
Rising Demand for Plastic Due to the Ability to Maintain Food Products Freshness and Boost Product Sales
The plastic segment holds a major share of around 66.6% in the global sustainable flexible packaging market. Plastic pouches and bags are expected to be a popular kind of packaging during the forecast period because of their ability to maintain the freshness of food goods and extend product shelf life. The high appearance and sustainability of plastic bags and pouches made from petroleum improve their economic advantages.
The U.S. Food and Drug Administration has found that PLA plastic is safe for use in all food packaging applications and has approved its usage in a variety of disposable packaging applications. Vehicles, fabrics, foams and films all employ PLA. WeforYou offers pure PLA bags, PLA compounds, a laboratory and compound service and eco-friendly packaging options. There is a pricing difference between traditional petroleum-based plastics and PLA plastics. It are less mechanical and physical, in comparison.
Geographical Penetration
Asia-Pacific Growing Expansion of Organized Retailers in E-Commerce Industry
The Asia-Pacific sustainable flexible packaging market has witnessed significant growth and countries like India and China cover more than 61.2% share of the regional market. Future development is predicted to be aided by India’s expanding middle class organized retail’s explosive expansion, an uptick in exports and the country’s thriving e-commerce industry. As a result, there is currently a demand for packaging that can guarantee the greatest standard of quality while also being sustainable.
Consequently, it has become important for businesses to implement sustainable packaging practices to ensure reduced environmental pollution. In a recent study on sustainability and changing consumer behavior, Capgemini discovered that 79% of customers are changing their buying habits mostly as a consequence of their greater attention to concerns like social responsibility, diversity and the environment.
In addition, 53% of customers and 57% of those between the ages of 18 and 24 have switched to lesser-known brands because they are more sustainable. A little over 52% of consumers asserted having an emotional connection with businesses or organizations they view as sustainable.

Competitive Landscape
The major global players include Amcor Plc, Mondi Group, Sealed Air Corporation, Huhtamaki Oyj, Constantia Flexibles, Berry Global, Inc., ProAmpac, Glenroy, Inc., Printpack and WestRock.

COVID-19 Impact Analysis
The globally market for sustainable flexible packaging was impacted in several different ways by the COVID-19 pandemic. Governments enacted lockdowns and restrictions to stop the virus’s spread as the world struggled with the health catastrophe. The actions have a significant influence on businesses and consumer behavior, having both favorable and unfavorable implications on the sustainable packaging market.
Because automakers have suspended manufacturing, OEM tire demand has decreased. In addition, the pandemic has disrupted supply chain networks globally, extending procurement deadlines and increasing costs due to a lack of supplies. The elements are anticipated to have an impact on tire manufacturing’s market expansion in 2020 and 2021.
Russia-Ukraine War Impact
Supply chains for raw materials used in sustainable flexible packaging, such as bioplastics or recycled materials, might be affected by the war in the area. There may be a large number of vendors of these commodities in the impacted areas, which might cause shortages or delays in receiving critical inputs. Global trade in commodities and completed goods may be hampered by logistical and transportation difficulties caused by the conflict.
The political situation may affect the cost of imported and exported goods for packaging makers and their customers. Pricing plans and profit margins may be affected by this fluctuation. In the impacted region and neighboring nations, the war may change consumer preferences for environmentally friendly flexible packaging. Economic difficulties and uncertainty can change people’s spending habits and preferences.
By Type


    • Pouches
    • Bags
    • Wraps
    • Films
    • Rollstock
    • Others


By Material


  • • Plastic
    • Paper
    • Metal


By Process


  • • Biodegradable Packaging
    • Recycling Packaging
    • Reusable Packaging
    • Others


By Printing Technology


  • • Flexography Printing
    • Gravure printing
    • Digital Printing
    • Screen Printing
    • Others


By End-User


  • • Food and Beverages
    • Healthcare and Pharmaceuticals
    • Personal Care and Cosmetics
    • Others


By Region


  • • North America


o U.S.
o Canada
o Mexico


  • • Europe


o Germany
o UK
o France
o Italy
o Russia
o Rest of Europe


  • • South America


o Brazil
o Argentina
o Rest of South America


  • • Asia-Pacific


o China
o India
o Japan
o Australia
o Rest of Asia-Pacific


  • • Middle East and Africa


Key Developments


  • • On February 1, 2023, Sealed Air Corporation completed the previously announced acquisition of Liquibox for a cash and debt-free purchase price of US$1.15 billion. It strategic merger brings together two market leaders in the flexible packaging sector globally and is consistent with both companies’ philosophies of high-performance growth and innovation.
    • On April 27, 2023, Huhtamaki, a leading provider of packaging solutions, redefined what is possible by employing science to create revolutionary mono-material technology. It’s revolutionary, sustainable flexible packaging in Paper, PE and PP Retort satisfies the needs of both its clients and their end users.
    • On September 23, 2019, Sonoco, announced the introduction of EnviroFlex PE recyclable polyethylene flexible packaging. EnviroFlex PE, created to accommodate a range of retail products, qualified for usage of the How2Recycle Store Drop-Off label, allowing it to be dropped off (clean and dry) at neighborhood stores for recycling with grocery bags. How2Recycle is a standardized labeling method that effectively communicates recycling instructions to the public under the Federal Trade Commission Green Guides. It is an initiative of the Sustainable Packaging Coalition (SPC).


Why Purchase the Report?


  • • To visualize the global sustainable flexible packaging market segmentation based on type, material, process, printing technology, end-user and region, as well as understand key commercial assets and players.
    • Identify commercial opportunities by analyzing trends and co-development.
    • Excel data sheet with numerous data points of sustainable flexible packaging market-level with all segments.
    • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
    • product mapping available as excel consisting of key products of all the major players.


the global sustainable flexible packaging market report would provide approximately 78 tables, 84 figures and 241 Pages.
Target Audience 2023


  • • Manufacturers/ Buyers
    • Industry Investors/Investment Bankers
    • Research Professionals
    • Emerging Companies