Market Overview
The global automotive infotainment systems market reached US$ 34,731.15 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 64,145.23 million by 2030. The market is growing at a CAGR of 7.2% during the forecast period (2023-2030).
The market for automotive infotainment systems has experienced significant growth in recent years due to the increasing demand for connected and convenient in-car experiences. Technological advancements have played a crucial role in driving this market, with features such as touchscreen displays, voice recognition, gesture control, and smart device integration becoming increasingly common.
North America accounted for 1/4th of the total global market share in the year 2022 and the U.S. is the leading market in the North America automotive infotainment systems market, which is accounting for more than 85% of the total regional market share.

Market Dynamics
Growing Demand for Connectivity and Convenience
Automotive infotainment systems enable drivers and passengers to access real-time information and services. These systems can provide traffic updates, weather forecasts, nearby points of interest, fuel prices, and live news updates. They can also offer services like emergency assistance, concierge services, and remote vehicle control. The availability of such real-time information and services enhances convenience, improves travel planning, and enriches the overall driving experience.
Automotive infotainment systems provide advanced navigation features and travel assistance. They offer GPS-based navigation systems with real-time traffic updates, turn-by-turn directions, and voice-guided assistance. Infotainment systems can also suggest alternate routes, provide information on nearby fuel stations, restaurants, and other amenities, and offer integration with popular mapping and navigation services.
Volatility in Raw Material Prices
A poor user experience resulting from a complex user interface can negatively impact the adoption and satisfaction of infotainment systems. If drivers and passengers find it difficult to navigate menus, access desired functions, or customize settings, they may perceive the system as frustrating or unintuitive. This can lead to dissatisfaction and potentially discourage future purchases or upgrades, affecting market growth. Complex user interfaces require users to invest time and effort in learning how to operate the system effectively. This learning curve can be a barrier for new users or those who frequently switch between different vehicles. If the learning process is lengthy or confusing, it may deter potential buyers from investing in vehicles equipped with such infotainment systems.

COVID-19 Impact Analysis
The COVID-19 analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with pricing dynamics (including pricing change during and post-pandemic comparing it with pre-COVID scenarios), demand-supply spectrum (shift in demand and supply owing to trading restrictions, lockdown and subsequent issues), government initiatives (initiatives to revive market, sector or industry by government bodies) and manufacturers strategic initiatives (what manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis
The global automotive infotainment systems market is segmented based on OS type, product, sales channel and region.
Partnerships and Collaborations of QNX Bolster The Growth Of The Global Automotive Infotainment Systems Market
OwinQNX has forged strategic partnerships and collaborations with various automotive manufacturers and suppliers. These partnerships help QNX secure design wins and have its software integrated into a wide range of vehicles, further solidifying its position in the market. These collaborations may involve joint development efforts, shared technology, and the incorporation of QNX’s software into the automakers’ infotainment systems to real-time capabilities and proven track record. These factors drive the QNX segment growth in the global automotive infotainment systems market.

Geographical Analysis
Technological Advancements And Innovation Drive the Asia-Pacific Automotive Infotainment Systems Market
Asia-Pacific countries, particularly Japan and South Korea, are renowned for their technological advancements and innovation in the automotive industry. These countries are home to major automotive manufacturers and technology providers that have been at the forefront of developing advanced infotainment systems. Their expertise and continuous innovation contribute to the dominance of Asia-Pacific in the global market.

Competitive Landscape
The major global players include Harman International, Bosch, Continental, Denso, Aisin AW, Panasonic, Alpine, Fujitsu Ten, Delphi and Clarion.
Why Purchase the Report?

  • To visualize the global automotive infotainment systems market segmentation based on OS type, product, sales channel and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of automotive infotainment systems market level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.


The global automotive infotainment systems market report would provide approximately 61 tables, 59 figures and 175 Pages.
Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies