High rates of inflation in many markets are causing the prices of many products to rise steeply. These price increases are leading to renewed interest in private label goods, which have historically been positioned as affordable alternatives to name brand products. This briefing focuses on the growing importance of private label from the perspective of five retailers which have created store brands and integrated them as part of their corporate identities and long-term strategies.

Product coverage: Retail E-Commerce, Retail Offline.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Retail market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.