This research examines the growing need for artificial intelligence (AI) services to help businesses meet key goals and objectives, as well as the strategic position of public cloud service providers to develop and launch successful AI capabilities for customers. The report discusses the importance of public cloud providers in the AI ecosystem given the increasing shift in enterprise and consumer data residing in the cloud. Also highlighted are recent shifts with the introduction of generative AI, and the opportunities that this new technology offers for public cloud providers.

Findings of a recent survey of business and IT leaders show that the public cloud is firmly within the current AI ecosystem. The report identifies three growth opportunity areas for public cloud service providers to create an AI-driven competitive advantage: expansion of generative AI into business and developer use cases; development and launch or enhancement of low- and no-code AI development opportunities in the cloud, and increase or enhancement of infrastructure offerings for AI deployments.