Market Overview
Organic Vegetable Farming Market was valued at USD YY million in 2021. It is forecasted to reach USD YY million by 2029, growing at a CAGR of 5.32% during the forecast period (2022-2029).
Organic vegetable farming is the most popular method followed by farmers in which the vegetable crops are raised by the use of organic waste such as animal wastes, plant wastes, crop wastes, farm wastes, and biological materials to keep the soil alive. These organic materials get converted into biofertilizers and release nutrients to the crops which create the sustainable and eco-friendly environment without any pollution. In addition, organic vegetable farming excludes all the synthetic products such as chemical fertilizers, hormones, pesticides, feed additives and others. This helps the soil to retain its nutrients.
Furthermore, organic farming is considered as highly beneficial for the farmers as the products or the vegetables acquired by organic farming are highly nutritious. This organic farming encourages the biological cycle by utilizing the micro-organisms, soil flora, fauna, other plant & animals. Additionally, organic farming retains the fertility of the soil for longer durations. Thus, owing to these benefits the demand for organically vegetables among the consumers has increased globally.
Market Dynamics: Increasing awareness about organic farming and its benefits is driving the growth of global organic vegetable farming market
The increase in awareness regarding the benefits of organic farming such as environmental factors, sustainability, and health benefits of organic products such as vegetables is increasing the demand for organic farming. Consumers are becoming more aware about the benefits of organic farming such as organic vegetable farming gives more sustainable impact on the environment. The soil is more abundant in nutrients such as nitrogen and much healthy for biodiversity. Agrochemicals manufacturing company is working on increasing the production of organic fertilizers due to the increasing demand for it. In addition, organic products such as vegetables are good for children. For instance, in May 2020, according to agriculture guruji, pesticides can hurt the neurological development of the child and fetuses. Pesticides food can damage their small tissues slowly and can lead to more significant health diseases such as heart attack, cancer, or migraine. Organic can be helpful to improve the ADHD conditions in children and can save them for the long term. Thus, consumers prefer organically grown products to maintain the health.
Furthermore, organic farming helps prevent nitrogen losses to the atmosphere, preserving the quality of air. Moreover, it also lessens the release of harmful gases like methane, nitrous oxide, and carbon-di-oxide responsible for global warming. Thus, as the consumers are more aware about the environmental factors such as pollution, global warming, hence prefer organic products to protect the environment as well as the health. Thus, owing to increased demand for organic products the production of organic vegetables has increased. For instance, in 2020, according to Eurostat, organic farming covered around 14.7 million hectares of agricultural land in the Europe in 2020. In addition to this, Sweden has the largest share for organic vegetable production which is (17.8%). These factors are driving the growth of the market in coming years.
However, the challenges associated with organic vegetable farming such as higher production costs for management, labor charges even for lower farm yields. In addition, higher marketing costs, and less infrastructures in maintaining the organic vegetables. These factors may trouble the farmers and organic vegetable cultivators economically which may hamper the growth of the market.
Market Segmentation: Pure organic farming segment stands for the highest share in global organic vegetable farming market
In 2021, the pure organic farming dominated the market and accounted for YY share of the global revenue. The growth of this segment is attributed to the fact that consumers demand pure organic products owing increase in awareness about its benefits. Consumers are aware about the fact that pre organic vegetables have 69% higher levels of antioxidants, 50% more higher levels of omega-3 fatty acids, and 48% lower levels of toxic metals. Thus, farmers are also contributing to the growth of the segment by growing the pure organic farming in the market to fulfill consumer demands which adds to the growth of the segment. For instance, in 2020, the countries with the highest shares of organic farm areas within total UAA in 2020 were Austria (25 %), Estonia (22 %) and Sweden (20 %).
Geographical Penetration: North America is the dominating region during the forecast period
In 2021, North America had the highest revenue share of YY percent. The region has well-developed farming industry. In addition, different types of fast food have been popular in the U.S., Canada, and Mexico. For instance, in 2020, according USDA, the U.S. sales for organic products was $51.6 billion in 2020. On the other hand, Asia Pacific is the fastest growing regional market with a revenue share of YY percent. The region has a wide penetration for organic farming. For instance, in 2020, JournalsOfIndia, China is at 3rd position in organic farming land which is 3.14 million hectares. Additionally, increasing demand for healthy and sustainable food in countries such as India, China, Japan and others is driving the segment.
Competitive Landscape:
The global organic vegetable farming market is competitive and comprises players such as Naturz Organics, AGRO FOOD Lebensmittel, Picks Organic Farm, AeroFarms, Plenty Unlimited, Organic Farmers, Green Organic Vegetables, Planteneers, Nature’s Path Foods and OrgaSatva Foods among others. The organic vegetable farming market competitiveness is estimated to increase over the forecast period as the key players and focus on various strategies such as strong online presence, collaborations, to get support from an influencer, partnerships with local restaurants and others. For instance, in January 2021, L T Foods, an Indian rice manufacturer, acquired a 30% share in Leev. nu via its subsidiary Nature Bio Foods BV, with an option to acquire a further 21% ownership at the end of five years. This acquisition contributes to the expansion of LT Foods’ portfolio. Leev. nu is the Netherlands-based Organic Specialty Food Company with a portfolio that includes breakfast bars, nutritious snacks, a baking range, and so on.
COVID-19 Impact: Positive impact on global organic vegetable farming market
During the COVID 19 pandemic the demand for organic food went up as consumers perceived them as being healthier and good for immunity. However, otherwise too, demand for organic food is increasing at a continuous pace. For instance, in 2020, according to food safety helpline, the Indian organic food market stood at a value of USD 849.5 million in 2020.
The rich nutrition value in organic vegetables is the main reason for its increased demand in domestic as well as global market. In addition, vegetables have rich amounts of vitamins, minerals, fibre, carbohydrates and calcium which helps in strengthening the immune system. Also, studies have shown that when testing was carried out, then organically grown vegetables proved to taste better. Other studies show that organic foods may have more antioxidants compared to conventionally grown varieties which make them more beneficial for health, including prevention of cancer. Thus, increasing trend of staying fit & healthy covid-19 has increased the demand for organic vegetable globally.
The global organic vegetable farming market report would provide an access to approximately 61 market data tables, 53 figures and 170 pages