The alcohol packaging market is slated to record lucrative growth through 2028 owing to the global increase in demand for alcohol. Additionally, surging disposable income of consumers, along with growing emphasis of manufacturers on improving product aesthetics, is likely to further boost product deployment over the forecast timeline.

Many manufacturing firms in the alcohol industry use various pouches, bag in box, and glass bottles to suit consumer preference. Packaging safeguards the product and quality for consumption. The type of packaging plays a major role in consumer appeal and marketing of the product.

Over the years, multiple benefits offered by metal packaging, such as high mechanical strength, durability, and eco-friendliness, have propelled its use in the packaging industry, establishing metal as a key material in the alcohol packaging market. Moreover, companies are adopting effective plans to enter unpenetrated markets with new products, which has positively impacted overall business dynamics.

Furthermore, mounting government focus on promoting proper alcohol consumption has been instrumental in bolstering product adoption. For instance, in May 2022, the Japanese government gave the green light to the net alcohol labelling scheme as part of its strategy to encourage measures to deal with alcohol-associated health disorders introduced in March 2021 that requires alcoholic beverage labels to display net alcohol content (g) instead of alcohol percentage (%).

Overall, the alcohol packaging market has been bifurcated in terms of material, alcohol, packaging, and region. With reference to material, the market has been divided into glass, metal, plastic, paper, and others.

The glass segment is expected to showcase robust expansion to reach a revenue of above USD 40 billion by 2028 owing to its recyclability and ability to offer excellent protection to the beverage. The others segment is likely to exhibit substantial growth at a CAGR of about 1.7% through the review timeline.

Based on alcohol, the alcohol packaging market has been bifurcated into beer, wine, spirits, and others. The others segment is anticipated to be valued at over USD 2 billion by the end of the forecast period.

On the basis of packaging, the market has been divided into primary and secondary. The secondary segment is pegged to observe lucrative revenue growth to attain more than 7% market share by the end of 2028.

From the regional standpoint, the Europe alcohol packaging industry is estimated to amass substantial gains up to 2028. Increasing production of wine is foreseen to drive the growth of the market in the region. Latin America is speculated to account for approximately 17% of the overall industry revenue by the end of the forecast period. Meanwhile, the Middle East and Africa alcohol packaging market is primed to surpass USD 5 billion in revenue by 2028.