Europe Baby Personal Care Market Summary, Competitive Analysis and Forecast, 2016-2025


Baby Personal Care in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The baby personal care market consists of the retail sale of baby toiletries and diapers. The baby toiletries segment consists of liquid and solid based bathing products, lotion, oil, powder, shampoo and wipes (baby toiletries). The diapers segment consists of baby, cloth and training. The market is valued according to the retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2020 exchange rates.
  • The European Baby Personal Care market had total revenues of $9,881.4m in 2020, representing a compound annual growth rate (CAGR) of 2.1% between 2016 and 2020.
  • Market consumption volume increased with a CAGR of 1.1% between 2016-2020, to reach a total of 1,351.1 million units in 2020.
  • The performance of the market is forecast to accelerate, with an anticipated CAGR of 5% for the five-year period 2020 - 2025, which is expected to drive the market to a value of $12,619.5m by the end of 2025.


  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the baby personal care market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the baby personal care market in Europe
  • Leading company profiles reveal details of key baby personal care market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe baby personal care market with five year forecasts

Reasons To Buy

  • What was the size of the Europe baby personal care market by value in 2020?
  • What will be the size of the Europe baby personal care market in 2025?
  • What factors are affecting the strength of competition in the Europe baby personal care market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Europe’s baby personal care market?