The Indian bakery market reached a value of US$ 10.2 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 19.3 Billion by 2027, exhibiting a CAGR of 10.94% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Bakery products are food items which generally include biscuits, cakes, pastries, flat-bread, tortilla, chapati, bun, croissant, etc. These products are rapidly gaining popularity owing to their pleasant taste and health-benefits as they are made from a variety of grains such as rye, maize, wheat, and oats among others. The other ingredients used for baking include water, eggs, baking soda and powder, nuts, and additives. As bakery products provide both convenience and affordability to the consumers, their consumption level has witnessed a rise in the past few years. As breads and biscuits are fast-moving consumer goods (FMCG), they are consumed on a daily basis by the consumers which increases the sales of these products in India. In addition to this, growth in the fast-food chains further stimulates the demand for breads as they are used in sandwiches, burgers, soups, snacks, etc. Moreover, introduction of value-added bakery products is giving an impetus to the market growth. Apart from this, busy lifestyles, changing eating habits and western influence has reflected in a strong demand for bakery products in India.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Indian bakery market, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product type and distribution channel.
Breakup by Product Type: Biscuit
Cookies
Cream Biscuits
Glucose Biscuits
Marie Biscuits
Non Salt Crackers Biscuits
Salt Crackers Biscuits
Milk Biscuits
Others
Bread
Sandwich Breads
Hamburgers
Croissants
Others
Cakes and Pastries
Packed Cupcakes
Pastries
Muffins
Layer Cakes
Donuts
Swiss Roll
Others
Rusk
Based on product type, the market has been segmented in breads, cakes and pastries, rusks and biscuits. Currently, biscuits dominate the Indian bakery market, holding the largest share.
Breakup by Distribution Channel:
Convenience Stores
Supermarkets and Hypermarkets
Independent Retailers
Artisanal Bakeries
Online
Others
On the basis of distribution channel, convenience stores represent the largest segment, followed by supermarkets and hypermarkets, independent retailers and artisanal bakeries, online and others.
Breakup by Region:
North India
West and Central India
South India
East India
Competitive Landscape:
The competitive landscape of the market has also been examined with some of the key players being Britannia Industries Limited, ITC Limited, Parle Products Private Limited and Surya Food and Agro Limited.
This report provides a deep insight into the Indian bakery market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian bakery market in any manner. Key Questions Answered in This Report
1. What is the size of the Indian bakery market?
2. What has been the impact of COVID-19 on the Indian bakery market?
3. What are the key factors driving the Indian bakery market?
4. What is the breakup of the Indian bakery market based on the product type?
5. What is the breakup of the Indian bakery market based on the distribution channel?
6. Who are the key players/companies in the Indian bakery market?