Global Live Streaming Market Research Report Forecast till 2027
Global Live Streaming Market is expected to reach USD 247,275 Million by 2027 to register a CAGR of 28.1% during the projected period. Live video streaming is trending nowadays due to the increasing acceptance of YouTube, Facebook, Instagram, Hotstar, and many more. Moreover, the growing popularity of esports and video games increased among millennials and generation Z, live video game streaming gained momentum, thereby boosting the global live streaming market. Moreover, in 2018 as per the Interactive Advertising Bureau (IAB), more than 67% of consumers, globally, have streamed live video content, and 52% of that group prefer free, ad-supported live streaming apart from the subscription-based services. Further, 47% of customers, have reported a tremendous surge in their live streaming activity since last year, worldwide. Additionally, social platforms are expected to source live video content, and TV is the most popular type of live video content accessed.
The global live streaming market is expected to witness an incredible market growth owing to the current outbreak of the Covid 19 crisis people are avoiding huge gatherings and increasing live streaming. Besides, the services offered by a few big players such as Amazon, Twitch, Vimeo, IBM Corporation, Facebook, and Google. This pandemic is expected to increase the compound annual growth rate by 28.1% during the review period. Based on end-users the live streaming platform is being widely used by esports organizers, music concert organizers, and educational institutions.
Live Streaming Market has been bifurcated into Component and End-User. Based on the component segment the global live streaming market has been categorized into platforms and services.
Depending on end-user segment, the live streaming market has been classified into media & entertainment, esports, events, education, retail, governments, and others. End-users is broadly using live streaming platforms to interact with and entertain the intended audience.
The region-specific analysis of the global live streaming market has been classified into North America, Europe, Asia-Pacific, South America, and the Middle East and Africa.
Asia-Pacific contributes to the leading global live streaming market owing to the large population of youth in the region. Besides, the regional market growth is attributed to the proliferation of live video-streaming services and the increasing consumer preference for live streaming over conventional television channels where users requested to wait for their favorite programs to be telecasted.
The prominent Players of the Global Live Streaming Market are Diecast (US), Flux Broadcast (UK), Huya, Inc. (China), Microsoft Corporation (US), Facebook, Inc. (US), Google, Inc. (US), Twitch Interactive, Inc. (US), EventStreaming.TV (UK), Periscope (UK), Vimeo (US), AfreecaTV Co., Ltd. (South Korea), IBM Corporation (US), Instagram, Inc.(US), Empire Video Productions, LLC (US), Streaming.hr (Croatia), and Amazon.com, Inc. (US).
COVID 19 Impacts
We are continuously tracking the impact of the COVID-19 pandemic on various industries and verticals within all domains. Our research reports include the same and help you understand the drop and rise, owing to the impact of COVID-19 on the industries. Also, we help you to identify the gap between the demand and supply of your interested market. Moreover, the report helps you with the analysis, amended government regulations, and many other useful insights.