In the midst of a global pandemic, 2020 was a year of reckoning for many Americans in terms of their health. Consumers re-evaluated their habits with regard to wellness, and as such, expressed greater interest in and sought out methods to boost their immune system. Vitamins across the category saw tremendous growth in 2020, with much of tis growth attributed to increased usage and new buyers. However, coming into 2021, with the widespread availability of COVID-19 vaccines and growing inoculation...

Euromonitor International’s Vitamins in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.