The North America Proactive Services Market would witness market growth of 18% CAGR during the forecast period (2020-2026).
Proactive customer services take action to help the customers resolve problems before they occur. This is, you fix the customer’s concern well when they fall into it, by noticing or predicting the question in advance, and by providing assistance to overcome it. Amazon, for example, anticipates concerns about delivery dates and times. So instead of waiting for people to call out to complain for their missed orders, they let the consumer exactly when the next arrival date will be. Unless the customer is an Amazon Prime user, Amazon will also reward them with this hassle with one month’s service free of charge, even without the consumer ever making a request. It is in comparison to reactive customer service, where the client can actually get in contact with the support staff when they find a issue. Around this point, customers typically have a dilemma that isn’t easy to solve without guidance, and they have to wait for the support.
COVID-19 also raised concerns among consumers, such as insecurities over the location of the store or the purchase of the product, on-time distribution of the products, delays in delivery of the product, and a lack of engagement on the part of the customer. Concerns such as these will increase the number of requests, burden the company’s personnel and increase costs. Organizations have to offer innovative services that resolve customer concerns and will continue to create confidence and relationships. The importance of these programs is even more critical than ever, because consumer sensitivities and expectations are quite high. As a result, the proactive services market is projected to experience significant growth across the pandemic as companies adopt such programs to secure customers and proactively address their issues.
Based on Type, the market is segmented into Managed Services, Design & Consulting and Technical Support. Based on Technology, the market is segmented into Analytics and AI & Others. Based on Enterprise Size, the market is segmented into Large Enterprise and Small & Medium Enterprise. Based on Application, the market is segmented into Customer Experience Management, Cloud Management, End-point Management, Data Center Management, Network Management and Others. Based on Industry Vertical, the market is segmented into BFSI, IT & Telecom, Healthcare, Retail & eCommerce, Government & Defense, Media & Entertainment, Manufacturing and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Microsoft Corporation, Fortinet, Inc., Juniper Networks, Inc., NortonLifeLock, Inc., Avaya Holdings Corporation, Hewlett Packard Enterprise Company, Huawei Technologies Co., Ltd., DXC Technology Company, IBM Corporation, and Cisco Systems, Inc.
Scope of the Study
Market Segmentation:
By Type
- Managed Services
- Design & Consulting
- Technical Support
By Technology
- Analytics
- AI & Others
By Enterprise Size
- Large Enterprise
- Small & Medium Enterprise
By Application
- Customer Experience Management
- Cloud Management
- End-point Management
- Data Center Management
- Network Management
- Others
By Industry Vertical
- BFSI
- IT & Telecom
- Healthcare
- Retail & eCommerce
- Government & Defense
- Media & Entertainment
- Manufacturing
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Companies Profiled
- Microsoft Corporation
- Fortinet, Inc.
- Juniper Networks, Inc.
- NortonLifeLock, Inc.
- Avaya Holdings Corporation
- Hewlett Packard Enterprise Company
- Huawei Technologies Co., Ltd.
- DXC Technology Company
- IBM Corporation
- Cisco Systems, Inc.
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