The Coronavirus (COVID-19) pandemic has dramatically altered consumer shopping behaviour. Using the Digital Consumer Survey, which was fielded in March and April during the height of mandated lockdowns, this report explores consumer sentiment with regard to digital trends accelerated by the crisis. Topics of exploration include contactless retail, new fulfilment and delivery methods, the rapid surge in e-commerce, virtual brand engagements and the role of emerging technologies such as robots.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Product coverage: <|Products|>
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?br>• Identify factors driving change now and in the future

  • Understand motivation
  • Forward-looking outlook
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  • Take a step back from micro trends
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