The Canadian sodium reduction ingredients market is expected to register a CAGR of 7.23% over the forecast period, 2020 to 2025.

  • Canadian food and beverage manufacturers are making progress in voluntarily reducing the amount of sodium in their food supplies, while maintaining product safety, taste, texture, and stability. As there continues to be challenges in reducing the sodium content, most Canadians opt for low-sodium foods, nowadays.
  • The increasing demand from the processed food industry is expected to play a major role in the upcoming years. The key players in the savory snacks segment are also introducing new product variants with low sodium content.



Key Market Trends

Government Initiatives on Healthy Eating Strategies

The Canadian government has undertaken certain health initiatives that enable the reduction of sodium across food supplies. In 2016, Health Canada introduced updates in nutrition labeling regulations, as a part of the healthy eating strategies that are inclusive of standardizing serving sizes, to help the consumers compare the nutritional facts of other similar products.

On the other hand, Health Canada introduced reduction levels, such as Phase III Targets, Maximum Levels, and Interim Targets, known as Phase I Targets and Phase II Targets, which were developed to encourage gradual reductions that would achieve consumer acceptance.

Bakery and Confectionery, along with Processed Foods, holds a Significant Market Share

The application of sodium reduction ingredients has witnessed a strong penetration across the processed food segment, followed by the bakery and confectionery segment. The growth
is in line with the increasing consumer preferences toward healthy foods, owing to the rising awareness of the harmful effects of consuming excessive salts.

Over the years, the food purchasing habits of Canadians have shifted from staple foods, used to prepare meals at home, to ready-to-eat processed foods. In Canada, processed food is the main contributor to the excess salt intake, accounting for 77% of the dietary sodium consumption.

Competitive Landscape

The Canadian sodium reduction ingredients market is highly competitive and fragmented. Some of the prominent manufacturers are Cargill, Givaudan, Ajinomoto, and Kerry Group, among others. Various manufacturers are engaged in developing new products to satisfy the growing demand for salt reduction in the meat industry and achieve market expansion.

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