The global indoor LBS market is currently witnessing exponential growth. Indoor location-based services (LBS) refer to a technological solution that is used to track the location of an object or an individual inside an enclosed space. These solutions are confined to small geographical perimeters and operate through wireless networks, such as Wi-Fi, global positioning system (GPS), microelectronic mechanical system (MEMS) and wireless local area networks (WLAN). They also provide customized information to smartphone users depending upon their location, including mapping and navigation, in-store product search, Bluetooth-assisted proximity services and mobile payments. They find extensive applications across various industries, including aerospace, defense, healthcare, retail, hospitality and transportation.

Rapid industrialization and urbanization across the globe are among the key factors driving the growth of the market. Significant infrastructure development and utilization of geospatial data in retail malls, recreational parks, educational institutes, commercial complexes and hospitals, are also providing a boost to the market growth. Furthermore, the increasing penetration of connected devices, such as smartphones and tablets, along with the proliferation of social media platforms, is providing a boost to the market growth. These platforms aid marketers in conducting efficient geo-marketing by targeting potential customers through social check-ins and engaging with their audience by offering customized offers. Additionally, the increasing utilization of 5G technology for LBS is acting as another growth-inducing factor. Indoor LBS provides enhanced assistance and security to the authorities for monitoring and tracking public activities. Other factors, including the widespread utilization of cloud computing, artificial intelligence (AI) and big data tools for business process optimization and determining the most efficient plan layout for implementing lean manufacturing tools and processes, are projected to drive the market further. Looking forward, IMARC Group expects the market to exhibit a CAGR of around 40% during 2020-2025.


Breakup by Solution Type:

Analytics and Insights
Campaign Management
Enterprise Services
Location and Alerts
Maps
Proximity Beacons
Others
Automotive Services
Consumer Services
Location-based Advertising Services
Precision Geo-targeting
Secure Transactions and Redemptions
Others

Breakup by Technology:

Context Aware Technology
OTDOA and E-OTDOA
RFID and NFC
Satellite, Microwave and Infrared Sensing
Others (Wi-Fi/WLAN, UWB, BT/BLE, Beacons, A-GPS, etc.)

Breakup by Application:

Monitoring
Navigation
Tracking
Analytics
Others

Breakup by Vertical:

Retail
Transportation and Logistics
Media and Entertainment
Healthcare and Life Sciences
Government and Public Buildings
Aerospace and Defense
BFSI
Others

Breakup by Region:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined with some of the key players being Apple, Cisco Systems Inc., GloPos Technologies, Google Inc., IndoorAtlas Ltd, Micello Inc., Microsoft Corporation, Navizon Inc., Ruckus Wireless, YOOSE Pte. Ltd., etc.


Key questions answered in this report:

How has the global indoor lbs market performed so far and how will it perform in the coming years?
What are the key regional markets?
What is the breakup of the market based on the solution type?
What is the breakup of the market based on the technology?
What is the breakup of the market based on the application?
What is the breakup of the market based on the vertical?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global indoor lbs market and who are the key players?
What is the degree of competition in the industry?