The Global Telecom Analytics Market size is expected to reach $8.7 billion by 2025, rising at a market growth of 13.3% CAGR during the forecast period. Telecom analytics is a type of systematically applied and packaged business intelligence to meet the multifaceted requirements of telecommunications organizations. The purpose of telecom analytics is to reduce operating costs and maximize profits by increasing sales, reducing fraud, and optimizing risk management. The use of telecom analytics is intended to increase visibility in internal processes, core activities and market conditions, to distinguish trends and generate predictions.

Churn reduction requires increase, fraud detection demand due to increased number of network attacks and the need to streamline revenue management operations are expected to influence the growth of the global telecom analytics market. However, lack of awareness of solutions in the field of telecom analytics is expected to limit market growth. On the contrary, an increase in the adoption of new technologies like AI and telecom analytics machine learning is expected to present profitable market expansion opportunities.
A key factor driving the telecom analytics market is the rising deployment of telecom analytics to lower churn and increase customer loyalty. Telecom analytics also holds significance in formulating cross-selling and up-selling strategies for products and service plans; thereby helping companies in the industry to gain value from network assets. In addition, telecom analytics is also being utilized to build better investor relationships and discover new innovation pathways.

Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Application, the market is segmented into Customer Management, Sales & Marketing Management, Network Management, Risk & Compliance Management, Workforce Management and Others. Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa.
The major strategies followed by the market participants are Partnerships. Based on the Analysis presented in the Cardinal matrix, IBM Corporation, SAP SE, Cisco Systems, Inc., Oracle Corporation, and Adobe, Inc. are some of the forerunners in the Telecom Analytics Market. Companies such as Sisense, Inc., Teradata Corporation, OpenText Corporation, Tibco Software, Inc., and SAS Institute, Inc. are some of the key innovators in Telecom Analytics Market.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include IBM Corporation, Oracle Corporation, SAP SE, Adobe, Inc., Cisco Systems, Inc., OpenText Corporation, Teradata Corporation, Sisense, Inc., Tibco Software, Inc. (Vista Equity Partners), and SAS Institute, Inc.

Market Segmentation:

By Component


By Deployment Type

  • On-premise
  • Cloud

By Organization Size

  • Large Enterprises
  • Small & Medium Enterprises

By Application

  • Customer Management
  • Sales & Marketing Management
  • Network Management
  • Risk & Compliance Management
  • Workforce Management
  • Others

By Geography

  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Companies Profiled

  • IBM Corporation
  • Oracle Corporation
  • SAP SE
  • Adobe, Inc.
  • Cisco Systems, Inc.
  • OpenText Corporation
  • Teradata Corporation
  • Sisense, Inc.
  • Tibco Software, Inc. (Vista Equity Partners)
  • SAS Institute, Inc.