Toys & Games BRIC (Brazil, Russia, India, China) Industry Guide 2014-2023


The BRIC Toys & Games industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Essential resource for top-line data and analysis covering the BRIC toys & games market. Includes market size data, textual and graphical analysis of market growth trends and leading companies.

Key Highlights

  • Brazil, Russian Federation, India and China (BRIC) are the emerging and fast growing countries within the toys & games industry and had a total market value of $31,418.8 million in 2018. China was the fastest growing country with a CAGR of 15.8% over the 2014-18 period.
  • Within the toys & games industry, China is the leading country among the BRIC nations with market revenues of $23,129.1 million in 2018. This was followed by Brazil, India and Russia with a value of $2,951.2, $2,946.1, and $2,392.4 million, respectively.
  • China is expected to lead the toys & games industry in the BRIC nations with a value of $39,865.7 million in 2023, followed by India, Brazil, Russia with expected values of $4,936.1, $3,520.4 and $2,713.2 million, respectively.


  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the BRIC toys & games market
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the BRIC toys & games market
  • Leading company profiles reveal details of key toys & games market players’ BRIC operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the BRIC toys & games market with five year forecasts
  • Compares data from Brazil, Russia, India, and China, alongside individual chapters on each country

Reasons To Buy

  • What was the size of the BRIC toys & games market by value in 2018?
  • What will be the size of the BRIC toys & games market in 2023?
  • What factors are affecting the strength of competition in the BRIC toys & games market?
  • How has the market performed over the last five years?
  • How large is the BRIC toys & games market in relation to its regional counterparts?