- The improving clinical outcomes, lowering the cost of treatments, and the increasing government support are the major factors driving the market.

  • Additionally, the increasing population suffering from chronic diseases, which requires a long period of surveillance and hospital stay, and favorable government policies are the other factors supporting the growth of market.
  • However, with the ongoing trends in population health management, customers face challenges associated with data security and reliability, increasing regulatory compliance, and handling huge amounts of healthcare data.
  • Additionally, the probability of reduced service/product quality is among the few factors expected to restrain the growth of the market.



Key Market Trends

Cloud-based Dominates the Population Health Management Market

The market is segmented on the basis of component, delivery mode, end user, and geography. Based on the mode of delivery, the market is further segmented into cloud-based, web-based, and on-premise. The cloud-based segment holds the largest share in the population health management market, due to a rise in the number of benefits, such as low licensing and startup costs, low costs of maintenance and infrastructure requirements, and wider accessibility. In addition, a cloud-based population health management system provides enhanced productivity and fast and smooth implementation.

North America Dominates the Market

North America is expected to hold a leading position in the population health management market during the forecast period. Factors, such as favorable regulatory scenario, pressure on healthcare institutions to reduce costs, and rising trends in healthcare IT, big data and cloud computing, well-established healthcare infrastructure, continuous reforms by governments, and the increasing diseased patient burden are driving the growth of the population health management market in the regions. For instance, the US government implemented the Affordable Care Act (ACA) for the prevention of diseases and the adoption of healthcare IT. The ACA will boost the growth of the population health management market and create opportunities for population health management service providers to collect and maintain patients’ data.

Competitive Landscape

The population health management market is fragmented. Market players are continuously focusing on acquisitions and mergers, provision of customized solutions, and expansion of companies in untapped commercial markets. Moreover, companies are investing huge amounts on developing new products and platforms with enhanced and improved features, as a part of their commercialization strategies. For instance, in December 2017, Royal Philips acquired VitalHealth, to expand its population health management business. Additionally, in May 2018, the North Carolina-based company, Columbus Regional Healthcare System (CRHS), announced that it may soon begin the Cerner EHR Implementation project, to boost care coordination across its acute and ambulatory care facilities.

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