Ice cream and frozen desserts performed quite soundly in 2019, with health and wellness and flavour innovation continuing to be the main drivers of value growth. Prices increased slightly, but this was moderated by consistent promotional activity driven by major retailers. Organic ice cream was very dynamic in 2019. Unsurprisingly, this continues to reflect the growing sentiment changing the overall ice cream category. Moreover, consumers are given greater access to healthier alternatives that b...
Euromonitor International’s Ice Cream and Frozen Desserts in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Frozen Desserts, Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Ice Cream and Frozen Desserts market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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