In terms of volumes, products within drinking milk products experienced relatively conservative growth in 2019. Interestingly, pockets of strong growth appeared in non-traditional dairy categories like goat milk and other milk alternatives, with demand for health and wellness milk rising. Of the latter, free from lactose milk is the strongest driver of growth, alongside organic milk. This dynamic indicates a shift in consumer demand. More specifically, such strong growth in goat milk and organic...
Euromonitor International’s Drinking Milk Products in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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