Key Findings
The Asia Pacific dietary supplement market generated a value of $XX million in 2018 and was expected to contribute $XX million by the end of period 2019-2027. Inkwood Research estimates that the Asia Pacific market will grow at a CAGR of 6.66% during the forecast period. The market in the region is witnessing fast growth owing to factors like favorable government policies and increasing awareness about nutritional supplements.

Market Insights
The dietary supplement market in the Asia Pacific is studied over emerging economies such as China, Japan, South Korea, India, and Australia, together with Rest of Asia Pacific regional segment, which is formed with a conglomeration of remaining Asian countries. The changing lifestyle, increasing urbanization, and rising health consciousness are driving the demand for dietary supplements in India. Further, the rising awareness of the benefits of Ayurvedic & natural products is surging the demand for Ayurvedic dietary supplements in the country. Also, government initiatives like policies to deal with micronutrient deficiency will boost market growth in the region. However, the rising demand for functional foods is posing as a challenge to the supplements market.

Competitive Insights
Few of the eminent players in the dietary supplement market are GNC Holdings, Blackmores Ltd., Amway Corporation, Nature’s Bounty, and Suntory Holdings Limited. The requirement of high capital investment and rising research & development cost are posing as entry-level barriers for new players in the market.