South Korea is arguably one of the most welcoming countries for heated tobacco in the world. In spite of the recent study conducted by the Ministry of Food and Drug Safety that found that heated tobacco was not less harmful than cigarettes, consumers in South Korea still consider it a better option for their health. In addition, increasing concerns about the smell of smoke are seeing consumers shift from cigarettes to heated tobacco, ensuring it was the best performing category in 2018.

Euromonitor International’s Smokeless Tobacco, E-Vapour Products and Heated Tobacco in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.