The content of this report will be updated with the latest scenarios based on the global COVID-19 Pandemic
The Europe Anti-Counterfeit Packaging Market would witness market growth of 11.4% CAGR during the forecast period (2018 – 2024). The unceasing fight against counterfeiters is one of the most obvious aspects of brand protection for companies. The spread of counterfeiting requires brand owners and packaging/print partners to create a multi-sector protection plan, together to ensure the protection of their brands by packaging and labels and to prevent those who are seeking profit on their expenses. Product of foods, drugs and other retail products suffer losses in terms of income and intangible assets as a result of counterfeiting. In addition, the change in the brand recall method can lead to difficulties in identifying the original product and can contribute to more fake products by counterfeiters.
Based on Usage Feature, the market is segmented into Overt Features and Covert Features. Based on technology, the market is segmented into Barcodes, RFID, Hologram, Packaging Designs and Others. Based on End User, the market is segmented into Food & Beverage, Healthcare & Pharmaceutical, Electronics & Automotive, Consumer Durables, Clothing & Apparel and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe. A range of organizations incorporate counterfeit packaging to improve the situation in the Russian anti-counterfeit packaging market. Moreover, the demand for anti-counterfeit packaging will observe an incredibly strong yearly compound growth in the projected period due to many brands that inculcate the technology.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Avery Dennison Corporation, CCL Industries Inc., 3M Company, DowDuPont (DuPont), Zebra Technologies Corporation, SICPA Holding SA, Applied DNA Sciences Inc., SAVI Technology, Inc., Authentix, Inc., and AlpVision S.A.