Greek consumers are showing increasing interest in free from packaged food. Although this trend is underpinned by rising health-consciousness, in recent years it has been further bolstered by improvements in both the variety and distribution of free from products available in Greece. While such products were mainly found in specialist health food stores at the beginning of the review period, by 2018 they were widely sold via supermarkets and other types of grocery retailers outlets. Moreover, si...
Euromonitor International’s Free From in Greece report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2014-2018, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Free From Allergens, Free From Dairy, Free From Gluten, Free From Lactose, Free From Meat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Free From market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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