While variety stores used to be somewhat popular in former Yugoslavia, mixed retailers in Macedonia maintains a minimal presence. Variety stores is the only active category within mixed retailers. This category is dominated by Studio Moderna doo as it is the sole operator. In addition to mixed retailers, Studio Moderna doo maintains a more robust presence within homeshopping and to some extent internet retailing, which is the new focus area of the company.
Euromonitor International’s Mixed Retailers in Macedonia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Department Stores, Mass Merchandisers, Variety Stores, Warehouse Clubs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Mixed Retailers market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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