Key Findings
The European market for data monetization is expected to be developing at a CAGR of 15.04% during the forecasting periods of 2019-2027. The market had captured xx% of the market share in 2018 and is predicted to capture xx% by the end of 2027. The European market has undergone a steady trend of growth mainly because many industries in Europe are adopting data monetization to generate new revenue streams.

Market Insights
The United Kingdom, Germany, France, Spain and the remaining countries collectively forming the Rest of Europe regional segment are considered for the market study. The data monetization market of the United Kingdom is expected to dominate the regional market. The United Kingdom data monetization market is significantly driven since there is a requirement to evolve into analytics-driven enterprises that increases the need for data monetization tools and services to improve decision making capabilities in enterprises. Hence, rising adoption of data driven decision making would increase the demand and requirement for data monetization thereby, aiding the growth of the data monetization market across United Kingdom.

Competitive Insights
The companies like Cisco Systems, Inc., SAS Institute, Reltio Inc., Google Inc., Elevondata, SAP SE, Openwave Mobility, Inc., Infosys Limited, Dawex Systems SAS, Paxata, Gemalto, Virtusa Corporation, 1010Data, International Business Machines Corporation and Accenture are operative in the European regional market.